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E-Commerce Manager

@ TALLGRASS NATURAL HEALTH LTD

Vancouver, British Columbia

Full-time4+ years experience
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SIGNALS

Overview

TallGrass Natural Health is hiring an E-Commerce Manager to lead growth on Amazon and across multiple Shopify Plus DTC properties. The role owns revenue targets, team coaching and full-funnel optimization. It is a full-time hybrid position with remote flexibility and in-person strategy sessions.

Responsibilities:

  • Lead Amazon Canada and Walmart Canada marketplace strategy and operations
  • Own revenue targets and profit across Amazon and DTC channels
  • Oversee advertising budgets across Amazon Ads, Search and Paid Social
  • Optimize Shopify Plus DTC conversion and new brand or SKU launches
  • Direct, mentor and coach a junior-to-mid-level team

Requirements summary:

  • 4+ years managing and scaling Amazon Canada and Shopify platforms
  • High fluency in ecommerce analytics, bid strategy and keyword research
  • Experience with P&L reconciliation and unit economics
  • Entrepreneurial, highly organized and proactive problem-solver
  • Nice to have: passion for natural health and knowledge of French

Tools & skills

Benefits mentioned

Health insurancePaid time offTuition supportWellness
Source and dates

Source type not verified · humi

Employer posting date
2026-10-06
First seen by our source
2026-10-11
Source record updated
2026-10-11

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityLead
DepartmentSales
Experience4+ years
Manages peopleYes
Hours per week40 (estimated)
Work settingOffice, Home
PositionMostly sitting
Physical demandsphysical low · computer high
LanguagesEnglish
Perks mentionedGenerous paid time off, Tuition support, Performance bonus, Employee discount, Wellness, Home office allowance

Summary and details written by AI from the posting; the employer’s posting is the authority.

TALLGRASS NATURAL HEALTH LTD

Saved company profile

Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.

We make it easy to sell natural products in Canada

Full company description

TallGrass Natural Health is the leading omnichannel experts taking care of everything natural brands need – from sales, marketing and distribution to regulatory and ecommerce – to grow sales in Canada. We partner with Canadian retailers, health care professionals and ecommerce platforms to reach natural consumers. Our current brand partners include MegaFood, Host Defense, Innate Response, Manuka Health, Annemarie Borlind, Burt's Bees, RenewLife, Neocell, and Naturtint, plus our own brand of supplements, Botanica. In 2016, we became a Certified B Corporation, a global movement of people using business as a force for good. We balance our purpose and profit, making the healthiest decision for our employees, customers, suppliers, community and the environment. Learn more about the TallGrass approach. The values we live by: • Celebrate – We work hard, play hard and laugh hard. • See the big picture – We see, understand and care about the whole process • Build community – We nurture our relationships and ourselves. • Follow through – We honour the trust people place in us • Show gratitude – We respect and appreciate everyone's contribution • Do good – We care about the health of all people and our planet.

LinkedIn followers
3,491
People associated on LinkedIn
60
Reported office locations
  • 201-375 W 5th Ave, Vancouver, BC V5Y 1J6, CA
Other recorded names
  • TallGrass Natural Health
Specialties
  • Natural Health
  • Health & Wellness
  • Training & Education
  • and Product Distribution
Profile identifies a recruitment agency
No

TallGrass Natural Health is the leading omnichannel experts taking care of everything natural brands need – from sales, marketing and distribution to regulatory and ecommerce – to grow sales in Canada. We partner with Canadian retailers, health care professionals and ecommerce platforms to reach natural consumers. Our current brand partners include MegaFood, Host Defense, Innate Response, Manuka Health, Annemarie…

FieldValue
IndustryManufacturing
Company size51-200 employees
HeadquartersVancouver, BC
Organization typePrivately Held
Year founded1997
SpecialtiesNatural HealthHealth & WellnessTraining & Educationand Product Distribution
Open jobs on Jobsy1
LinkedInView page
Job description

About TallGrass Natural Health

TallGrass Natural Health is a leading omnichannel partner taking care of everything natural brands need to grow sales in Canada. We partner with brands and connect them to Canadian retailers, health care professionals and DTC ecommerce platforms to reach natural consumers. Our mission is to inspire and empower Canadian consumers to take a holistic approach to wellness.

As a certified B Corp, TallGrass continually meets rigorous standards of social and environmental performance, accountability, and transparency.

Marketing at TallGrass and Job Summary

We’re neither an agency nor a one-brand shop. Our 14-person marketing team shapes how Canadians discover, trust, and choose our brands - across independent retailers, national chains like Walmart and Loblaws, and a fast-growing direct-to-consumer business spanning Amazon and brand-specific Shopify sites. This is hands-on, high-impact work where creativity, data, and purpose meet.

Marketing sits at the centre of our growth and team members have the opportunity to:

  • Work across 14 diverse, natural brands
  • Build both retail and ecommerce expertise
  • See your work in the market—and in people’s lives
  • Be part of a company that measures success by impact, not just revenue
  • Have fun with a great group of people

Are you a strategic ecommerce leader with experience scaling digital channels profitably. We are looking for an eCommerce Manager to lead our growth on Amazon, and drive performance across multiple DTC Shopify properties.

This is a high-impact leadership role requiring a balance of channel strategy, team coaching, and commercial discipline. You will own revenue targets, optimize full-funnel customer journeys while protecting brand integrity and leading execution through a dedicated team. You will be the architect of our digital growth, leveraging tools like Amazon Vendor Central, Seller Central, Helium10 and Shopify Plus to scale revenue across our portfolio.

This hybrid role offers the flexibility of remote work and the benefits of in-person strategy sessions and mentorship.

Our Core Values

● Celebrate – We work hard, play hard and laugh hard.

● See the big picture – We see, understand and care about the whole process.

● Build community – We nurture our relationships and ourselves.

● Follow through – We honour the trust people place in us.

● Show gratitude – We respect and appreciate everyone's contribution.

● Do good – We care about the health of all people and our planet.

Critical Success Factors /Outcomes

  • Top-Line Growth & Margin: Deliver YOY revenue growth across Amazon and DTC channels while maintaining net profitability targets.
  • Marketplace Dominance & Brand Health: Maintain >95% Buy Box ownership, sustain 95%+ MAP compliance, and minimize unauthorized sellers across marketplaces.
  • Ad Spend Efficiency: Oversee monthly advertising budgets across Amazon Ads, Search, and Paid Social, maintaining a target >5x ROAS.
  • DTC Conversion & Speed to Market: Achieve a minimum 2%+ conversion rate across Shopify sites and ensure all new brand or SKU launches are fully optimized within 90 days of start-ship.

Core Competencies:

  • Channel Ownership & Strategy: Lead operational health and commercial strategy for Amazon Canada (Vendor/Seller Central), Walmart Canada marketplaces, and Shopify Plus stores.
  • P&L & Budget Management: Manage monthly promotional budgets, perform P&L reconciliations, and analyze unit economics to drive net profit.
  • Team Leadership: Direct, mentor, and coach a junior-to-mid-level team to execute with excellence.
  • Cross-Functional Collaboration: Partner with Supply Chain for inventory forecasting, Marketing for creative and promotional calendars, and Finance for reporting.
  • Track Record: 4+ years of hands-on experience managing and scaling Amazon Canada and Shopify platforms, ideally in CPG, supplements, or natural health.
  • Analytical Capability: High fluency in ecommerce analytics, bid strategy, keyword research, and cross-channel reporting.
  • Entrepreneurial Mindset: Moves quickly with good judgment, highly organized, and proactive in solving multi-brand operational challenges.

Nice to Have:

  • Passion for natural health
  • Knowledge of French

Great Work Perks

  • Competitive compensation
  • Wellness program and health benefits
  • Staff product allowance and discount
  • Education assistance
  • Paid time off to volunteer
  • Profit sharing and savings plan
  • Hybrid office

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