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Digital Marketing Manager

@ Hunted International

Toronto, Ontario

Full-time
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Overview

Hunted International is hiring a Digital Marketing Manager for its Marketing team in Toronto. The role owns paid acquisition, SEO and website performance, managing Google Ads, agencies and conversion optimization on a hybrid schedule. Base salary is $66,000 to $80,000 per year.

Responsibilities:

  • Own paid acquisition across Google Ads and paid social
  • Own SEO strategy and execution and manage SEO agencies
  • Own website performance and conversion optimization
  • Own web analytics and conversion tracking
  • Integrate AI and automation into marketing workflows

Requirements summary:

  • Hands-on experience with Google Ads, paid social and B2B digital campaigns
  • Experience optimizing websites, landing pages and forms
  • Applies SEO best practices and drives agency performance
  • Uses data to improve conversion, lead quality and ROI
  • Comfortable in a fast-paced environment

Tools & skills

Source and dates

Source type not verified · apify-linkedin

Employer posting date
Not provided
First seen by our source
2026-11-10
Source record updated
2026-11-10

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityMid level
DepartmentMarketing
Hours per week37.5
Travelair: none · ground: none
Work settingOffice
PositionMostly sitting
Physical demandsphysical low · computer high
LanguagesEnglish
Perks mentionedGenerous paid time off, Wellness

Summary and details written by AI from the posting; the employer’s posting is the authority.

Hunted International

FieldValue
Open jobs on Jobsy1
Job description

The role

We have an existing vacancy within our Marketing team for a digital marketing specialist to own paid acquisition, SEO and website performance, combining hands-on Google Ads management with agency partnerships to turn traffic into qualified leads and drive measurable growth.

Paid Acquisition & Performance Marketing

  • Owns paid acquisition across Google Ads and paid social, managing campaign setup, targeting, budget pacing and optimization within agreed budgets.
  • Partners with Demand Generation to deliver the paid media components of campaigns, maximizing reach, lead generation and conversion.

Website & Conversion Optimization

  • Owns the day-to-day performance of the website as a conversion channel, improving page speed, accessibility, mobile responsiveness and user experience.
  • Builds and maintains landing pages and forms that support marketing campaigns and convert traffic into qualified leads.
  • Runs A/B testing and experimentation across landing pages, forms and user journeys to reduce friction and improve conversion rates.
  • Partners with Product teams to deliver website updates aligned with product changes and priorities.

SEO & Organic Growth

  • Owns SEO strategy and execution, applying evolving search best practices, including AI-influenced search trends, to grow qualified inbound traffic.
  • Manages SEO agencies, providing clear briefs and overseeing quality, delivery and performance against agreed objectives.
  • Works with the Brand team to translate approved content and creative into high-performing web pages that support organic visibility and conversion.

Analytics, Tracking & Performance Reporting

  • Owns web analytics and conversion tracking, ensuring accurate measurement of website traffic, conversion rates and cost per lead.
  • Analyses performance data to identify opportunities, recommend improvements and guide decisions across paid acquisition, SEO and website optimization.

AI, Automation & Continuous Improvement

  • Integrates AI and automation into daily workflows, including content development, campaign execution, research and reporting.
  • Continuously tests new approaches, tools and processes to improve efficiency and performance, using data and feedback to inform ongoing optimization.

Cross-Functional Collaboration & Delivery

  • Partners with Demand Generation to deliver the paid media, website and landing page components of integrated campaigns.
  • Collaborates with the Brand team to ensure ads and landing pages reflect approved messaging, creative direction and brand guidelines.
  • Works with Product teams to keep website content and functionality aligned with product updates.
  • Coordinates with website developers and technical partners to deliver site improvements, resolve technical issues and support ongoing website performance.
  • Manages external SEO and social media agencies, ensuring clear briefs, high-quality delivery and accountability for results.

About you:

  • Digital Marketing & Paid Acquisition: Hands-on experience with Google Ads, paid social and B2B digital campaigns.
  • Performance & Revenue: Uses data to improve conversion, lead quality and ROI.
  • Testing & Optimization: Tests quickly, scales what works and stops what doesn’t.
  • Innovation & AI: Embraces new channels, tools and automation to improve results.
  • Website & Conversion: Experience optimizing websites, landing pages, forms and user journeys.
  • SEO & Agency Management: Applies SEO best practices and drives agency performance.
  • Collaboration: Works closely with Marketing, Sales and Brand to deliver effective campaigns.
  • Ownership & Agility: Proactive, hands-on and comfortable in a fast-paced environment.

Why choose us?

Compensation is one part of our broader Total Rewards package that supports wellbeing, balance, and growth. Today, this includes:

Time Off & Flexibility

  • 3 weeks of vacation
  • Your birthday off
  • 2 paid volunteer days
  • Office closure between Christmas and New Year’s

Health & Wellbeing

  • Comprehensive group benefits, including health, dental, insurance coverage, and an Employee Assistance Program.
  • 10 paid personal time-off (PTO) days for appointments, illness, or well-being needs.

Work Environment

  • A hybrid work environment built on trust and accountability.
  • A standard 7.5-hour workday.
  • Support for professional development and continuous learning.

Base Salary: The expected base salary range being offered to candidates for this role is $66,000 – $80,000. Positioning within this range will be determined based on a variety of factors such as location, skills, and experience. Note: This role will be based out of our 2 Bloor Street W, Toronto, Ontario office.

Additional Information:

If you require accommodation at any stage of the recruitment process, please let the recruitment team know.

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