E-Commerce Manager

Sporting Life is a proudly Canadian sports lifestyle brand, inspiring people to live, enjoy, and enable the sporting life since 1979.

From skiing and running to biking and tennis, we offer the best gear for those who live an active lifestyle.

As part of Sporting Life Group, alongside Golf Town and Team Town, we blend sport and style to help Canadians get outside and keep moving.

Why Work Here?

• Access to our benefits package, with the choice of different levels of health, dental, and vision coverage to suit you.
• Employee discounts at Golf Town, Sporting Life, and Team Town Sports that are shareable with friends and family.
• Team-first culture that celebrates an active, sports lifestyle.
• Fun, fast-paced hybrid environment where your passion for sport and style belongs.
• Vendor Pro Deals and expert product training to fuel your knowledge and performance.
• A salary range of $45,000 - $55,000 (dependent on experience), bonus, and opportunities to grow your career in the sports lifestyle.

What You’ll Do;

The E Commerce Manager oversees all in-store E Commerce operations, ensuring efficient handling, care, storage, and distribution of E Commerce goods. This role drives service standards, leads the E Commerce team, and ensures accurate, timely fulfillment of all online orders. The Manager is responsible for optimizing workflow, improving fulfillment performance, and supporting company-wide E Commerce objectives.

Customer Service

• Sets the standard for exceptional customer service for internal and external customers.
• Ensures high service levels throughout the entire E‑Commerce process—from order receipt to shipment.
• Monitors fulfillment performance and ensures timely resolution of customer-impacting issues, aiming for resolution within 24 hours.
• Coaches team members on delivering consistent, high‑quality service.

Operations

• Oversees all order processing, packing, and outbound shipment preparation, ensuring product care, accuracy, and strong visual presentation.
• Organizes, assigns, and monitors incoming E‑Commerce fulfillment requests, ensuring all quality and quantity standards are achieved.
• Investigates and resolves quantity or quality discrepancies; ensures appropriate adjustments are completed.
• Maintains efficient E‑Commerce processing and stock areas to ensure accessibility and operational flow.
• Ensures all operational reporting is completed accurately and within required timelines.
• Communicates daily with E‑Commerce support teams and reports on productivity, challenges, and workflow improvements.
• Continuously looks for ways to improve fulfillment speed, accuracy, and efficiency.

Leadership

• Leads, motivates, and develops E‑Commerce associates through coaching, ongoing feedback, and strong personal example.
• Models standards for customer service, cleanliness, health and safety, dress code, and adherence to company policies.
• Ensures all Occupational Health and Safety Act (OHSA) responsibilities and reporting requirements are followed.
• Builds a positive team culture that emphasizes accountability, teamwork, and strong communication.

Training

• Ensures all E‑Commerce staff complete required training within designated timelines.
• Leads or participates in daily huddles and weekly team meetings to reinforce priorities, address challenges, and drive performance.
• Trains staff on new processes, equipment, and best practices as required.

What You’ll Bring;

• Excellent organizational and time‑management skills.
• Ability to work independently while managing, scheduling, and motivating staff.
• Strong multitasking ability in a dynamic, fast‑paced environment.
• Strong written and verbal communication skills with attention to detail and accuracy.
• Ability to lift cartons/bags over 30 lbs as required.
• Excellent interpersonal skills; able to build strong working relationships within a team environment.
• Participative yet assertive leadership style; leads through example, coaching, and collaboration.
• Strong sense of urgency when addressing business, customer, or staff needs.
• Proficiency ecommerce operating platforms, Microsoft D365/Office

AI is used as part of our application review process to assist in screening and assessment. All applications are also reviewed by our recruitment team.

This posting is for an open existing role in our organisation.

Sporting Life Group Limited is an equal opportunity employer and committed to providing accommodations for persons with disabilities. In accordance with the Accessibility for Ontarians with Disabilities Act, please advise the Sporting Life Group Human Resources team of any accommodations required to ensure fair and equitable access through the recruitment and selection process.