Posted yesterday
Senior Web Content Writer
@ Mitch Insurance
Whitby, Ontario
Overview
Mitch Insurance is hiring a Senior Web Content Writer to create articles, product pages, cost guides and FAQs that explain insurance clearly and drive organic search leads. The role is full-time, paid $75,000 to $100,000 annually, with a choice of working from the Durham Region office or remotely anywhere in Canada.
Responsibilities:
- Create original articles, product pages, cost guides and FAQs
- Update and improve existing online materials for accuracy and performance
- Collaborate with brokers and interview subject matter experts and clients
- Partner with the SEO team on search intent, page structure and internal linking
Requirements summary:
- At least five years of website writing and editing experience
- Strong portfolio of original, engaging work
- Strong research and critical thinking skills
- Excellent organizational skills and ability to manage a busy publishing schedule
- Insurance experience is an asset but not required
Source and dates
Employer career site / ATS feed · bamboohr
- Employer posting date
- 2026-11-05
- First seen by our source
- 2026-11-06
- Source record updated
- 2026-11-06
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Senior |
| Department | Marketing |
| Experience | 5+ years |
| Hours per week | 40 (estimated) |
| Travel | air: none · ground: none |
| Work setting | Office, Home |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Mitch Insurance
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Introducing lovable insurance
Full company description
Mitch is a leading insurance brokerage on a mission to make insurance lovable through exceptional experiences. Family-owned since 1948, the business is a marketplace for more than 70 of Canada’s top insurance companies. An unwavering supporter for consumer and public good, Mitch believes that everyone deserves fair and transparent insurance.
- LinkedIn followers
- 3,118
- People associated on LinkedIn
- 80
- Reported office locations
- 1555 Wentworth St, Unit 200, Whitby, Ontario L1N 9T6, CA
- 110 Yonge St, Suite 403, Toronto, Ontario M5C 1T4, CA
- Business categories
- Insurance
- Financial Services
- Other recorded names
- Mitch Insurance
- Mitch Insurance Brokers
- Specialties
- Car Insurance
- Home Insurance
- Commercial Insurance
- Life Insurance
- Business Insurance
- Auto INsurance
- House Insurance
- Whitby
- Ajax
- Pickering
- Toronto
- Oshawa
- Motorcycle Insurance
- Small Business Insurance
- Ontario Insurance
- and Lovable Insurance
- Profile identifies a recruitment agency
- No
- Reported total investment
- 0
Currency and observation date were not supplied; this is not a current valuation or a funding round.
Mitch is a leading insurance brokerage on a mission to make insurance lovable through exceptional experiences. Family-owned since 1948, the business is a marketplace for more than 70 of Canada’s top insurance companies. An unwavering supporter for consumer and public good, Mitch believes that everyone deserves fair and transparent insurance.
| Field | Value |
|---|---|
| Industry | Insurance |
| Company size | 51-200 employees |
| Headquarters | Whitby, Ontario |
| Organization type | Public Company |
| Year founded | 1948 |
| Specialties | Car InsuranceHome InsuranceCommercial InsuranceLife InsuranceBusiness InsuranceAuto INsuranceHouse InsuranceWhitbyAjaxPickering |
| Open jobs on Jobsy | 7 |
| View page |
Senior Web Content Writer
We know insurance can be complicated, that’s why at Mitch we’re on a mission to change the way people feel about insurance, by making it lovable.
This isn’t just a tagline or marketing campaign – it’s at the heart of everything we do. We start from within, through a culture of kindness, positivity and inclusivity. We collaborate, innovate and inspire each other to solve challenges and create new opportunities. We believe in always doing the right thing for our clients and communities and know that with a great team, everything is possible.
Are you an experienced writer who loves turning complex topics into easy-to-understand, engaging content that generates leads and drives growth through organic search? Join us.
What you’ll do
As our Senior Web Content Writer, you’ll create original articles, product pages, cost guides and FAQs that explain insurance in clear language, help consumers better understand their coverage options and guide them toward getting an insurance quote or connecting with an insurance broker.
You’ll use your knack for storytelling alongside strong editorial judgment, research skills and a thoughtful approach to SEO to create a high volume of new content,
while also updating and improving existing online materials to ensure accuracy and strengthen performance.
You’ll collaborate with our brokers to learn the ins and outs of different coverages, and interview subject matter experts, industry partners and clients to create a wide variety of content that helps people learn more about and feel confident with their insurance choices.
You’ll also partner with our SEO team to identify opportunities, understand search intent, strengthen page structure and internal linking, and improve organic performance.
Your qualifications
- At least five years of professional experience writing and editing website content, with a portfolio that demonstrates strong writing and the ability to create original, engaging work
- Strong research and critical thinking skills, including the ability to evaluate sources, verify information and develop original content that explains complex topics clearly using simple language
- Excellent organizational skills, with the ability to manage a busy publishing schedule, balance multiple priorities, incorporate feedback and collaborate effectively with different teams
- Insurance experience is an asset but not required
Where you’ll work is up to you
We believe in offering a flexible work environment that allows you to decide where you work best. Whether you prefer to be in our Durham Region office or work remotely from anywhere in Canada, the choice is entirely yours.
Compensation
$75,000 - $100,000 annually
Come join us
We have some very big plans and are on an exciting path to the future. If you want to help bring game-changing ideas to life and make a difference, then join us on our mission to make insurance lovable.
Mitch is an equal opportunity employer, and we’re committed to building an inclusive, diverse and inspiring environment for all employees. If you require any specific accommodations during the recruitment process, please let us know and we’ll be happy to work with you to meet your needs.
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