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Posted 4 months ago

Strategist

@ Groupe LG2

Toronto, Ontario

HybridFull-time
Apply now
SIGNALS

Overview

Groupe LG2 is hiring a full-time Strategist to bring strategic thinking to creative work at its agency. The role defines project scope, builds client stories and pitches, facilitates workshops, and leads the agency's strategic processes and best practices.

Responsibilities:

  • Define project scope and allocate strategic resources
  • Develop compelling client stories and new business pitches
  • Lead stakeholder interviews and facilitate workshops
  • Analyze research and trends to recommend strategic approaches
  • Write creative briefs and brand, communication and digital strategies

Requirements summary:

  • Strong marketing acumen and social media strategy expertise
  • Excellent critical, analytical and lateral thinking
  • Solid qualitative and quantitative research skills
  • Strong leadership, interpersonal, selling and negotiation skills
  • Strong written and presentation communication skills

Tools & skills

Source and dates

Employer career site / ATS feed · recruitee

Employer posting date
2026-07-24
First seen by our source
2026-10-10
Source record updated
2026-11-06

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

DepartmentMarketing
Hours per week40 (estimated)
Work settingOffice
PositionMostly sitting
Physical demandsphysical low · computer high
LanguagesEnglish

Summary and details written by AI from the posting; the employer’s posting is the authority.

Groupe LG2

Saved company profile

Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.

Create Progress. | Créons le progrès.

Full company description

LG2 is a creative agency that firmly believes its work must serve progress. Based in Montreal, Quebec City and Toronto, we are the largest independent agency in Canada. Our areas of expertise allows us to help our clients go further each day and create a true brand experience. Our dynamic culture of progress gives our team of over 450 passionate professionals a foundation to question the status quo. To stay curious. And to create real and lasting positive change – socially, economically and environmentally. For brands. For our communities. And for all of us. Together. Create progress.

LinkedIn followers
65,604
People associated on LinkedIn
450
Reported office locations
  • 4051 Rue Molson, bureau 100, Montreal, Quebec H1Y 3L1, CA
  • 79 Boulevard René-Lévesque E, Suite 320, Québec, Quebec G1R 5N5, CA
  • 161 Liberty Street East, Suite 300, Toronto, Ontario M6K 3G3, CA
Business categories
  • Advertising
  • Marketing
  • Advertising & Public Relations
  • Media and communication
Other recorded names
  • Groupe LG2
  • LG2
Specialties
  • Publicité
  • Promotion
  • Interactif
  • Design
  • Expériences numériques
  • Architecture
  • Technologies
  • Emballage
  • Publicité
  • and Digital
Profile identifies a recruitment agency
No
Reported total investment
0

Currency and observation date were not supplied; this is not a current valuation or a funding round.

LG2 is a creative agency that firmly believes its work must serve progress. Based in Montreal, Quebec City and Toronto, we are the largest independent agency in Canada. Our areas of expertise allows us to help our clients go further each day and create a true brand experience. Our dynamic culture of progress gives our team of over 450 passionate professionals a foundation to question the status quo. To stay…

FieldValue
IndustryBusiness Consulting and Services
Company size201-500 employees
HeadquartersMontreal, Quebec
Organization typePrivately Held
Year founded1991
SpecialtiesPublicitéPromotionInteractifDesignExpériences numériquesArchitectureTechnologiesEmballagePublicitéand Digital
Open jobs on Jobsy37
LinkedInView page
Job description

The Strategist brings strategic thinking to inspire compelling creative products. They are constantly refining and evolving the strategic process at the agency. They work closely with various levels of client and internal and external cross-functional teams. They will provide support in facilitating sessions with anyone, from executives to creative directors to junior developers, inspiring creativity and focusing insights

Responsibilities

  • Help to define the scope and recommend appropriate strategic resources and allocations for projects

  • Proactively identify new opportunities for client growth, enforce processes, provide quality assurance and implement best practices across all engagements

  • Support new business pitches by developing strong, compelling stories based on insights

  • Develop and maintain relationships with key clients, identify new, unmet needs and introduce new opportunities accordingly

  • Drive creative/innovative solutions that will make an impact on client ROI

  • Lead development of the agencyʼs strategic POV, processes and best practices

  • Identify business and marketing hurdles, industry drivers and competitive dynamics

  • Perform or direct research and analyze trends/results to determine strategic implications

  • Lead stakeholder interviews and facilitate workshops to obtain knowledge of the brand, marketing and business objectives

  • Conduct analysis of multiple solution options, develop and recommend a strategic approach that meets clientsʼ objectives, applies customer insights and enables clients to compete effectively

  • Provide support in authoring various client deliverables suitable for the engagement, including research plans, creative briefs, brand strategy, communication strategy and digital strategy presentations, roadmaps, and recommendations and measurement frameworks

  • Develop creative briefs that inspire clients and creative teams alike to generate breakthrough ideas and implementation

  • Collaborate with cross-functional project teams to motivate, create and implement short- and long-term integrated marketing strategies

Ideal Profile

  • Ability to develop sound POVs on social media strategy and digital engagement strategies

  • Strong marketing acumen

  • Excellent critical thinking skills – analytical, creative and lateral

  • Ability to trawl for insight wide and deep in business, consumer, brand and touchpoint

  • Solid research skills – ability to understand how to apply qualitative and quantitative learning

  • Curiosity, entrepreneurship, self-motivation and humility

  • Strong leadership, social, interpersonal, selling and negotiation skills

  • Ability to write reports, presentations and general business correspondence

  • Ability to independently problem-solve

  • Ability to multitask across clients and projects

  • Strong communication, analytical and presentation skills

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