Posted last month
Business Development Rep - Canada
@ Appficiency
Mississauga, Ontario
Overview
Appficiency is hiring a Business Development Representative to generate and qualify new business across NetSuite, Salesforce and wider ERP, CRM and AI solutions. The work centres on researching target accounts, running outbound prospecting by email, phone and LinkedIn, and booking qualified meetings for Account Executives. The role is full-time and requires 2-3 years of outbound sales or BDR/SDR experience.
Responsibilities:
- Research target accounts in ERP, CRM and cloud verticals
- Run outbound prospecting by email, phone and LinkedIn
- Qualify inbound leads before handoff to Account Executives
- Book qualified meetings and demos for the sales team
- Maintain accurate pipeline records in Salesforce and NetSuite
Requirements summary:
- 2-3 years in BDR, SDR or outbound sales
- Experience with Salesforce, NetSuite or SaaS/ERP is strongly preferred
- Proven track record of meeting pipeline or activity quotas
- Strong phone and email prospecting ability
Tools & skills
Source and dates
Employer career site / ATS feed · bamboohr
- Employer posting date
- 2026-09-28
- First seen by our source
- 2026-10-08
- Source record updated
- 2026-10-09
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Entry level |
| Department | Business development |
| Experience | 2+ years |
| Hours per week | 40 (estimated) |
| Travel | air: none · ground: none |
| Work setting | Office, Home |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Appficiency
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Experts in NetSuite ERP for Project-Based Businesses
Full company description
At Appficiency, we help enterprises solve the most complex business technology challenges through strategic tech stack engineering and AI-led transformation. We align your strategy, systems, and industry realities to deliver measurable, enterprise-level outcomes. As a Premier Oracle NetSuite Alliance Partner, NetSuite remains a core platform in our work. We operate across the full enterprise technology ecosystem, applying deep industry expertise and AI-driven insight to ensure systems scale, adapt, and perform as the business evolves. Our team brings extensive experience across construction, manufacturing, transportation & logistics, media, healthcare, education and more, enabling us to deliver solutions grounded in how businesses actually operate. With a global presence, including Canada, the US, Australia, the UK, the UAE, Egypt, the Philippines, India, Japan, and more, we support complex organizations wherever they grow. We’re driven by our BHAG: To solve complex problems with purpose and guided by core values that shape everything we do: One Team, Ownership, Customer Care, Excellence, and Innovation. Appficiency invests in curious minds, bold problem solvers, and people who want to grow faster than they thought possible. We combine expert advice with hands-on execution to empower our clients and our people alike. Appficiency is committed to developing a culture built on integrity and teamwork and is proud to be an equal opportunity employer.
- LinkedIn followers
- 45,000
- People associated on LinkedIn
- 128
- Reported office locations
- 5955 Airport Rd, Unit 800, Mississauga, Ontario, CA
- 2329 W Main St, Littleton, Colorado 80120, US
- Manila, Manila 1000, PH
- Pune, IN
- Singapore, SG
- New Jersey, New York, US
- Miami, Florida, US
- Vancouver, British Columbia, CA
- Cairo, EG
- Dubai, AE
- Business categories
- Information Technology
- Enterprise Resource Planning (ERP)
- Consulting
- Other recorded names
- Appficiency Inc.
- Appficiency
- Specialties
- IT Consulting
- ERP Implementation
- NetSuite
- ERP Integration
- ERP Customization
- NetSuite Products
- Salesforce Implementation
- AI Consulting
- Microsoft Consulting
- Technology Consulting
- and Digital Transformation
- Profile identifies a recruitment agency
- No
- Reported total investment
- 0
Currency and observation date were not supplied; this is not a current valuation or a funding round.
At Appficiency, we help enterprises solve the most complex business technology challenges through strategic tech stack engineering and AI-led transformation. We align your strategy, systems, and industry realities to deliver measurable, enterprise-level outcomes. As a Premier Oracle NetSuite Alliance Partner, NetSuite remains a core platform in our work. We operate across the full enterprise technology ecosystem…
| Field | Value |
|---|---|
| Industry | IT Services and IT Consulting |
| Company size | 51-200 employees |
| Headquarters | Mississauga, Ontario |
| Organization type | Privately Held |
| Specialties | IT ConsultingERP ImplementationNetSuiteERP IntegrationERP CustomizationNetSuite ProductsSalesforce ImplementationAI ConsultingMicrosoft ConsultingTechnology Consulting |
| Open jobs on Jobsy | 12 |
| View page |
About Us
Appficiency is a global technology and professional services firm that solves complex business challenges through the intelligent application of enterprise software, automation, and AI. We're a proud Oracle NetSuite Alliance Partner; Salesforce Crest Partner; Microsoft Gold Certified Partner, and much more: our evolution has taken us well beyond a single platform, making us a multi-technology advisory and implementation partner across ERP, CRM, cloud platforms, and AI-driven solutions. What sets us apart is a "technical-first" approach, teams who understand both business logic and deep system architecture paired with a genuine belief that our people are our greatest strength, and that's who we invest in first.
The Opportunity
As a Business Development Representative (BDR), you will be the front line of Appficiency's growth engine — generating and qualifying new business opportunities within the NetSuite and broader multi-technology ecosystem. You'll focus on key target verticals including Trucking & Logistics, regulated industries (government, education), and Engineer-to-Order/Construction, researching target accounts, running outbound prospecting campaigns, and engaging decision-makers to build a strong pipeline for the sales team. This role is ideal for someone early in their sales career who understands the multi-tech space and is eager to grow into a closing sales role.
What You'll Do
- Identify and research target accounts and prospects within ERP, CRM, cloud platforms, and AI-driven solutions, with a focus on Trucking & Logistics, regulated industries (government, education), and Engineer-to-Order/Construction
- Execute outbound prospecting campaigns via email, phone, LinkedIn, and other channels to generate qualified leads
- Qualify inbound leads, ensuring they meet ideal customer profile (ICP) criteria before handoff to Account Executives
- Book qualified meetings and demos for the sales team, maintaining a consistent, healthy pipeline
- Maintain accurate, up-to-date records of prospect interactions and pipeline activity in Salesforce and NetSuite
- Collaborate closely with Marketing and Sales to refine messaging, targeting, and campaign effectiveness by vertical
- Meet or exceed monthly and quarterly pipeline generation and activity targets
- Participate in sales enablement training to continuously improve prospecting and qualification skills
What You'll Bring
- 2-3 years of experience in a Business Development, SDR/BDR, or similar outbound sales role
- Experience in the Salesforce, NetSuite or other major business application ecosystem or adjacent to SaaS/ERP/CRM space strongly preferred
- Familiarity with Trucking & Logistics, regulated industries (government, education), or Engineer-to-Order/Construction is a plus
- Proven track record of meeting or exceeding pipeline generation or activity quotas
- Excellent verbal and written communication skills, with strong phone and email prospecting ability
- Comfort using CRM and sales engagement tools (Salesforce, LinkedIn Sales Navigator, etc.)
- Strong organizational skills and the ability to manage a high volume of outbound activity
- A resilient, coachable mindset with genuine curiosity about prospects' business challenges
- Ability to work independently in a fast-paced, target-driven environment
What Will Set You Apart
- Genuine familiarity with NetSuite/Salesforce or comparable ERP/SaaS platforms, enabling credible prospect conversations from day one
- Prior exposure to Trucking & Logistics, regulated industries, or Engineer-to-Order/Construction, allowing for faster ramp-up on vertical-specific messaging
- A track record of consistently exceeding pipeline or meeting-booked targets in a prior BDR/SDR role
- Sharp research skills — able to quickly identify the right accounts, contacts, and angles for outreach
- Strong resilience and coachability, adapting messaging based on feedback and market response
- Genuine curiosity about clients' business challenges, going beyond scripted outreach to build real rapport
What Success Looks Like
- You consistently meet or exceed monthly/quarterly pipeline generation and qualified meeting targets
- Account Executives trust the quality of leads you hand off, with strong lead-to-opportunity conversion rates
- Your CRM records are accurate and current, giving the sales team reliable pipeline visibility
- You're building genuine market and vertical-specific knowledge (Trucking & Logistics, regulated industries, Engineer-to-Order/Construction), improving conversation quality over time
- You're on a clear trajectory toward promotion into a closing sales role (e.g., Account Executive)
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