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Posted 8 days ago

Business Development Representative

@ Alta Equipment Group

Vaughan, ON · Dorval, QC

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SIGNALS

Overview

Alta Equipment Group is hiring a full-time, fully remote Business Development Representative to generate and qualify leads through calls, emails and LinkedIn and pass qualified opportunities to account managers. The role requires bilingual French and English, prior CRM and pipeline management experience, and occasional travel for in-person staff meetings. Base salary is $50,000 to $63,000 plus an uncapped commission plan.

Responsibilities:

  • Generate and qualify leads by phone, email and LinkedIn
  • Enter and manage customer contacts and follow-ups in the CRM
  • Receive and route incoming sales calls
  • Pass qualified opportunities to account managers
  • Attend training and field time to learn products and territory

Requirements summary:

  • Bilingual French and English communication required
  • Previous CRM experience required (Salesforce, Dynamics)
  • Previous pipeline management experience required
  • Previous outbound prospecting experience required
  • Associate's or bachelor's degree preferred

Tools & skills

Benefits mentioned

DentalVisionLife insuranceDisability insuranceRetirement planEmployee assistance
Source and dates

Employer career site / ATS feed · dayforce-feed

Employer posting date
2026-10-29
First seen by our source
2026-10-30
Source record updated
2026-10-30

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityEntry level
DepartmentSales
Hours per week40 (estimated)
Travelground: minimal
Work settingHome, Office
PositionMostly sitting
Physical demandsphysical low · lift 50 lb · computer high
LanguagesEnglish, French
EducationCollege diploma (preferred), Bachelor’s degree (preferred)
Perks mentionedGenerous paid time off, Retirement plan, Performance bonus, Stock or equity, Wellness

Summary and details written by AI from the posting; the employer’s posting is the authority.

Alta Equipment Group

FieldValue
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Job description

Come work for the largest equipment dealer in North America! Are you a hardworking individual that thrives in a fast-paced environment and looking to take your career to the next level? If so, then come join our award-winning team! We provide our employees with the following tools and resources to be successful:

  • Employee Stock Purchase Plan
  • Company Pension Plan
  • Paid time off
  • Long term Disability insurance
  • Life insurance
  • Extended health care
  • Dental and Vision care
  • Employee assistance program
  • Compensation range: $50,000 to $63,000 base salary + uncapped commission plan.


Alta Material Handling is seeking a full-time Business Development Representative. This position is fully remote, with an expectation to travel occasionally for in-person staff meetings.

Responsibilities include:

  • Lead Generation & Lead Qualification
    • Generate & Develop leads for the CRM through phone calls, e-mails, LinkedIn etc.
    • Ability to work in a fast-paced environment and produce a high level of strong leads
    • Enter Customer contact information in CRM as it is obtained.
  • Effectively Communicate Alta products and services
  • High amount of lead generation activity with ability to maintain a high level of customer relationship skills
    • Manage and follow up on existing leads in the CRM
    • Follow up on clicks from email blasts, ad campaigns and marketing initiatives.
    • Maintain and expand database of prospects within assigned territory. Pushing qualified opportunities to account managers for further development.
    • Update job knowledge by studying new product descriptions and evolving product lines
  • Respond and filter incoming calls
    • Receives all incoming sales calls and directs them accordingly.
    • Coordinate complex or more significant sales opportunities to the Outside Salesperson, providing complete customer contact information, project details and customer timeline/urgency
  • Develop a thorough understanding of product lines, basic technical aspects, business cycle and customer support.
    • Collaborate with regional sales team as well as fellow business development team
    • Understand customer needs and requirements
  • Training
    • Attend Training classes and meetings as needed
    • Assigned Field time with reps to learn the territory, industry and areas of focus
  • Meet minimum weekly, monthly, quarterly and yearly results standards
  • Incorporate Alta's Guiding Principles into daily activities
  • Performs other duties as assigned
  • Consistent, regular, and reliable attendance including being ready for work at the designated start time

Qualifications:

  • Bilingual French and English communication skills are required for this position. The duties of this role involve frequent oral and written communications with employees, customers, and business partners across Canada, including individuals who conduct business in English. Knowledge of English is therefore necessary to perform the responsibilities of the position and to maintain effective communications with these stakeholders.

  • Previous CRM experience is required. (Salesforce, Dynamics, etc.)
  • Previous pipeline management experience is required.
  • Previous outbound prospecting experience is required.
  • Ability to identify immediate concerns providing quick and effective responses
  • Strong problem solving and communication skills
  • Strong organizational skills
  • Strategic, competitive and collaborative
  • Results oriented
  • Associate’s or bachelor’s degree preferred
  • Computer programs – proficient with Microsoft Office (Word, Excel and Outlook)
  • Language Skills - Intermediate: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of the organization.
  • Desire to build your career. This role is designed as a feeder for future sales roles
  • Reasoning Ability - Intermediate: Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations

Physical Demands/Work Environment:

  • Physical/Sensory Functions: Regularly will use hands, sit, talk/hear, taste/smell; Occasionally will stoop, kneel, crouch, crawl, climb or balance.
  • Lift and/or Move Functions: Occasionally will lift up to 50 pounds
  • Work Environment: Occasionally will work near moving mechanical parts


Culture is Job #1.
Alta Equipment Group prides itself in the 3 P’s of business: People, Process and Product. By investing in the best people and creating a “one team” approach, Alta Equipment Group earns customers for life.

If you have a passion for excellence and are ready to make a difference within our organization, we’re ready for you. Whether it’s selling the world’s-best big iron, rolling up your sleeves and servicing our industry-leading construction and material handling product brands or being a difference maker behind the scenes, we can use your skillset.

At Alta Equipment Group, we believe in mutual respect and are committed to diversity while inspiring our employees to reach their maximum potential. Voted a “Top Work Place USA”, our employees across North America are committed to excellence. It’s the Alta way.

So, let’s start the conversation. Click the link to apply and begin the journey of a lifetime.

What we look for:
At Alta Equipment Company, we are looking for candidates who are a cultural fit with our organization and understand that every task and job goes toward fostering customers for life. Along with that, a great attitude that embraces mutual respect and delivering a consistent high energy level that exudes a passion for excellence. Also, we are searching for a skill set that has a high aptitude for the position with a continual focus on investing in one’s profession through additional training and learning

Other Opportunities at Alta:
Please visit our careers page at https://altg.com/career/ to view other openings that may be of interest to you!
Alta Equipment Group is an equal opportunity employer. This means we do not discriminate on account of age, race, religion, color, sex, national origin, ancestry, citizenship, height, weight, marital status, familial status, disability, genetic information, military status, veteran status, misdemeanor arrest record, or membership in any other classification protected under applicable law. If you believe the Company has violated its equal employment opportunity policy in any way, please contact [email protected] immediately.

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