Posted 29 days ago
Digital Content Specialist
@ Shannex
Halifax, Nova Scotia
Overview
Shannex is hiring a Digital Content Specialist to create and manage digital content, online community interactions and content analytics for its senior living, healthcare and long-term care brands. The work covers blogs, social posts, emails, videos and a Master Content Calendar, with 1-3 years of social media experience required. The posting states a competitive annual salary, comprehensive health and dental benefits, an RRSP program and free onsite parking.
Responsibilities:
- Create blogs, articles, social posts, emails and videos
- Manage the Master Content Calendar
- Monitor and steward online communities
- Analyze engagement and set performance targets
- Capture content at communities and events
Requirements summary:
- Education or experience in communications, journalism, PR or digital marketing
- 1-3 years managing social media platforms
- Strong writing for varied digital audiences
- Knowledge of Meltwater, SproutSocial, WordPress and Google Analytics
- Valid driver's licence and vehicle access
Tools & skills
Benefits mentioned
Source and dates
Source type not verified · njoyn
- Employer posting date
- 2026-10-08
- First seen by our source
- 2026-10-15
- Source record updated
- 2026-11-06
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Mid level |
| Department | Marketing |
| Experience | 1+ years |
| Hours per week | 40 (estimated) |
| Schedule | evening |
| Travel | ground: moderate |
| Work setting | Office, Client sites |
| Position | Sitting and standing |
| Physical demands | physical low · computer high |
| Languages | English |
| Driver’s licence | required, own vehicle |
| Education | Bachelor’s degree (preferred) |
| Fields of study | Communications, Journalism, Public relations, Digital marketing |
| Perks mentioned | Generous paid time off, Retirement plan, Employee discount, Transit support, Paid training |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Shannex
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Leading the Way to Better Living
Full company description
Shannex Inc. offers Retirement Living, Care at Home, and Nursing Home services across Nova Scotia, New Brunswick and Ontario. Shannex has been built on the commitment to place clients first, to provide service excellence and respect each client as an individual. Shannex is a family-owned, Maritime-based company that has been providing care to clients since 1988. Our core values; Clients First, Building Trusted Partnerships, Always Improving Quality and Being Accountable, define what Shannex stands for and create the framework for all that we do. Shannex is more than a place to live or work. We are a community of people and friendships where the focus is on living well in the place our clients call home
- LinkedIn followers
- 18,879
- People associated on LinkedIn
- 1,853
- Reported office locations
- 621 Starboard Dr, Halifax, Nova Scotia B3M 0N5, CA
- Other recorded names
- Shannex Incorporated
- Specialties
- Care at Home
- Retirement Living
- and Nursing Home
- Profile identifies a recruitment agency
- No
Shannex Inc. offers Retirement Living, Care at Home, and Nursing Home services across Nova Scotia, New Brunswick and Ontario. Shannex has been built on the commitment to place clients first, to provide service excellence and respect each client as an individual. Shannex is a family-owned, Maritime-based company that has been providing care to clients since 1988. Our core values; Clients First, Building Trusted…
| Field | Value |
|---|---|
| Industry | Hospitals and Health Care |
| Company size | 1,001-5,000 employees |
| Headquarters | Halifax, Nova Scotia |
| Organization type | Privately Held |
| Year founded | 1988 |
| Specialties | Care at HomeRetirement Livingand Nursing Home |
| Open jobs on Jobsy | 234 |
| View page |
Digital Content Specialist
Passionate about great stories, engaging digital content, and meaningful online connections? Consider a rewarding career with Shannex.
At Shannex, Great People create meaningful connections and lead the way to better living. As a trusted senior living, healthcare, and long-term care leader, we create exceptional experiences for residents, patients, families, and team members.
Join our growing Brand team as a Digital Content Specialist and bring the Shannex brands to life through compelling digital content that engages audiences, builds awareness, and reflects our commitment to better living.
Meaningful Benefits
Work with supportive, talented team members in an established organization that offers opportunities to grow and advance. Use your creativity, digital expertise, and storytelling to showcase what makes our communities special and connect audiences with Shannex.
Additional benefits include:
- Competitive annual salary
- Comprehensive health and dental benefits, including an Employee and Family Assistance Program
- RRSP program
- Vacation and travel insurance
- Free onsite parking
- WorkPerks Discounts
- Continuing education and training through Shannex’s Centre of Excellence
- Opportunities to support innovation and continuous improvement
- Recognition and rewards for service excellence and safety
About the Opportunity
This role is ideal for a creative, collaborative digital storyteller who uses engaging content and insights to strengthen audience connections.
Working across brand, operations and subject matter teams, you’ll uncover and share meaningful stories across digital platforms and publications.
You’ll also steward Shannex’s online communities, ensuring interactions reflect our Service Excellence commitment and Guiding Principles.
In this role, you will:
- Deliver a balanced content strategy that supports priorities, builds awareness, and engages key audiences.
- Use trends, SEO best practices and performance insights to improve visibility and engagement.
- Build relationships to uncover compelling stories and content opportunities.
- Manage the Master Content Calendar and coordinate planning, scheduling, monitoring, and publication.
- Create engaging blogs, articles, social posts, emails, videos and other digital content.
- Capture content at communities, events, and partner activities.
- Set targets, analyze engagement and use insights to improve performance.
What You’ll Bring
You bring creativity, collaboration, attention to detail and:
- Relevant education, training or experience in communications, journalism, public relations, digital marketing or a related field.
- One to three years managing social media content or platforms, including Facebook, Instagram, LinkedIn, X/Twitter and YouTube.
- Ability to write compelling content for varied digital audiences for different brands.
- Knowledge of content, engagement, automation and analytics tools such as Meltwater, SproutSocial, WordPress, and Google Analytics.
- Strong planning, presentation, and time management skills.
- Understanding of how analytics inform content performance and improvement.
- A collaborative approach and strong relationship building skills.
- A valid driver’s license, vehicle access and flexibility to travel or occasionally work outside regular hours.
Journal
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