Posted last month
Innovation and Insights Manager
@ Agri Foods
Burnaby, British Columbia
Overview
Agri Foods is hiring an Innovation & Insights Manager at its Burnaby head office to lead Earth's Own consumer insights and innovation agenda. The role owns a three-year innovation pipeline, identifies whitespace opportunities, and takes new products from concept to commercialization. The posting requires 10+ years of marketing experience, preferably in CPG, and a full-time schedule.
Responsibilities:
- Own and evolve the three-year innovation pipeline
- Identify consumer trends and whitespace opportunities
- Lead innovation and renovation initiatives to commercialization
- Partner cross-functionally on new products and portfolio improvements
- Analyze research, market performance and competitive activity
Requirements summary:
- 10+ years of marketing experience, preferably in CPG
- Degree or diploma in business, marketing or a related field
- Experience leading cross-functional initiatives and managing agency partners
- Experience launching new products from concept to commercialization
- Experience with Nielsen, Homescan and market intelligence tools
Tools & skills
Source and dates
Employer career site / ATS feed · oraclecloud
- Employer posting date
- 2026-09-24
- First seen by our source
- 2026-10-08
- Source record updated
- 2026-10-09
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Manager |
| Department | Marketing |
| Experience | 10+ years |
| Hours per week | 40 (estimated) |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
| Education | Bachelor’s degree (preferred) |
| Fields of study | Business, Marketing |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Agri Foods
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Full company description
Agrifoods Cooperative has proudly been in business for over a century and has grown to become one of Canada’s leading cooperatives with over 2,900 members. The traditional values upon which Agrifoods was founded underlie its commitment for continual innovation in order to serve its valued customers’ and consumers’ changing needs. Agrifoods’ family of brands – Organic Meadow, Rolling Meadow, Meadowfresh, Earth’s Own and Happy Planet – employ over 400 people and have become leaders in the health and wellness industry, producing a wide range of premium, on-trend, wholesome foods and beverages available from coast to coast. In addition, Agrifoods provides food grade tanker transportation services as well as custom, innovative co-packaging solutions with plants strategically located across Canada. As a cooperative, Agrifoods is dedicated to building up and giving back to their communities through their socially and environmentally-conscious commitments, by investing in their employees and mentoring the next generation of dairy farmers and community leaders.
- LinkedIn followers
- 5,033
- People associated on LinkedIn
- 79
- Reported office locations
- 601 - 4180 Lougheed Hwy, Burnaby, British Columbia V5C 6A7, CA
- Vancouver, CA
- Business categories
- Food and Beverage
- Other recorded names
- Agri Foods
- Agrifoods International Cooperative Ltd
- Profile identifies a recruitment agency
- No
- Reported total investment
- 0
Currency and observation date were not supplied; this is not a current valuation or a funding round.
Agrifoods Cooperative has proudly been in business for over a century and has grown to become one of Canada’s leading cooperatives with over 2,900 members. The traditional values upon which Agrifoods was founded underlie its commitment for continual innovation in order to serve its valued customers’ and consumers’ changing needs. Agrifoods’ family of brands – Organic Meadow, Rolling Meadow, Meadowfresh, Earth’s Own…
| Field | Value |
|---|---|
| Industry | Food & Beverages |
| Company size | 201-500 employees |
| Headquarters | Burnaby, British Columbia |
| Organization type | Privately Held |
| Open jobs on Jobsy | 17 |
| View page |
ROLE: Innovation & Insights Manager
REPORTS TO: Director, Marketing
LOCATION: Burnaby, BC
We're looking for an Innovation & Insights Manager to join the Earth’s Own Marketing Team at our head office in Burnaby. This role will be instrumental in shaping the future growth of the brand by leading our consumer insights strategy and building a robust long-term innovation pipeline. Through deep consumer understanding, market intelligence, and strategic thinking, you'll identify unmet needs, uncover white space opportunities, and bring impactful innovation to life.
Opportunities
This is a very exciting time for the marketing team as we continue to grow and expand. The Innovation & Insights Manager leads Earth’s Own consumer insights and innovation agenda, transforming consumer understanding, market trends, emerging technologies, and strategic opportunities into new products, portfolio renovations, and long-term growth initiatives that fuel the future of the brand. Leveraging modern insights tools, AI-enabled trend monitoring, and consumer intelligence, this role helps identify future growth platforms and unlock whitespace opportunities ahead of the market.
Here is who you are…
Drive & Motivation
- You believe plant-based is more than a way of eating. It's part of a broader lifestyle shift toward a better future.
- You're passionate about advancing the plant-based movement and the positive environmental impact it can have (being vegan not required).
- You're driven by impact and proactively seek opportunities to create meaningful business and brand growth.
- You have a growth mindset and are committed to continuous learning and personal development.
- You're naturally curious about consumer behaviour, food culture, and emerging trends shaping the future of plant-based products.
Character & Abilities
- You thrive in a fast-paced environment and consistently deliver high quality work with a strong sense of ownership.
- You are both a collaborative team player and a confident leader, treating your portfolio like your own business.
- You enjoy building relationships, facilitating cross-functional collaboration, and engaging with senior leaders.
- You are entrepreneurial and know how to balance process and rigour with agility and action.
- You are comfortable navigating ambiguity and turning insights into clear plans and outcomes.
- You confidently present recommendations and influence decision-making at all levels of the organization.
Knowledge & Skills
- Strong project management skills with experience leading cross-functional teams through complex initiatives.
- Experience leveraging AI-enabled insights tools, trend-monitoring platforms, and market intelligence to identify emerging consumer needs, innovation opportunities, and business implications.
- Exceptional analytical abilities, with a talent for translating data into actionable business insights and recommendations.
- Highly organized and capable of effectively managing multiple priorities.
- Solutions oriented with strong problem solving and troubleshooting skills.
- Skilled at identifying, evaluating, and prioritizing white space opportunities.
- Deep understanding of consumer insights, innovation processes, and stage gate methodologies.
- Strong communication, storytelling, and presentation capabilities.
- Experience leveraging Nielsen, Homescan, and other market intelligence tools.
- Ability to identify growth opportunities and assess business implications.
Experience
- Degree or Diploma in Business, Marketing, or a related discipline.
- 10+ years of marketing experience, preferably within CPG.
- Proven experience leading cross-functional initiatives & managing agency partners.
- Experience developing and launching new products from concept through commercialization.
Things you will do…
- Own and evolve Earth's Own three-year innovation pipeline while prioritizing opportunities based on growth potential, strategic fit, consumer need + resource requirements
- Identify emerging consumer trends, market opportunities, and whitespace areas for future growth.
- Lead innovation and renovation initiatives from concept development through to commercialization.
- Partner cross-functionally to deliver new products and portfolio improvements that drive growth.
- Identify opportunities to improve margin performance while maintaining a best-in-class consumer experience.
- Analyze research, market performance, consumer trends, and competitive activity to identify opportunities and inform strategic decisions.
Status: Existing Position
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