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Posted 2 months ago

Machine Sales Representative (MSR)

@ Toromont Cat

Concord, Ontario

Full-time3+ years experience
Apply now
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Overview

Toromont Cat is hiring a Machine Sales Representative based in Concord to build customer relationships and sell Caterpillar equipment across the Capital region. The role involves full-cycle sales to contractors and key accounts, with compensation of $105,000 to $115,000 including commissions and variable pay, plus flexible schedules and multi-location opportunities across Eastern Canada.

Responsibilities:

  • Développer et maintenir des relations avec les clients de la construction lourde
  • Promouvoir, démontrer et vendre de l'équipement aux entrepreneurs
  • Préparer et présenter soumissions et propositions
  • Gérer tout le cycle de vente, de la prospection à la conclusion

Requirements summary:

  • 3 à 5 ans d'expérience en vente externe
  • Connaissance des marchés de la construction et des entrepreneurs
  • Historique prouvé d'atteinte des objectifs de vente
  • Bilingue français et anglais préféré
  • Résider dans la région d'Ottawa
  • Permis de conduire valide et dossier de conduite propre

Tools & skills

Source and dates

Employer career site / ATS feed · ultipro

Employer posting date
2026-08-24
First seen by our source
2026-10-08
Source record updated
2026-10-16

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityMid level
DepartmentSales
Experience3+ years
Hours per week40 (estimated)
Travelground: moderate
Work settingClient sites, Office, Outdoors
PositionSitting and standing
Physical demandsphysical low · computer moderate
LanguagesEnglish, French
Driver’s licencerequired
Perks mentionedFlexible hours, Performance bonus

Summary and details written by AI from the posting; the employer’s posting is the authority.

Toromont Cat

Saved company profile

Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.

Bâtissons l'avenir ensemble! - Let's Build Tomorrow Together!

Full company description

Toromont Cat est le concessionnaire Caterpillar autorisé au Manitoba, en Ontario, au Québec, au Nouveau-Brunswick, en Nouvelle-Écosse, à l’Île-du-Prince-Édouard, à Terre-Neuve et Labrador et au Nunavut. Nous nous spécialisons dans l’approvisionnement et l’entretien d’équipement neuf et usagé appuyés par un service après-vente exceptionnel. Créée en 1993, Toromont Cat est une division de Toromont Industries (TSX : TIH), une société à croissance diversifiée cotée en bourse qui a été incorporée en 1963. Notre priorité est d’offrir à nos clients des solutions qui contribuent au succès de leur entreprise. Avec plus de 300 modèles de machines et d’accessoires spécialisés dans la gamme de produits Cat, une multitude d’équipements connexes et de partenaires technologiques, un service varié et des options de location, nous pouvons répondre à vos besoins, quelque soit la tâche à accomplir. Toromont Cat is your Cat Dealer in Manitoba, Ontario, Quebec, New Brunswick, Nova Scotia, P.E.I., Newfoundland and Labrador, and Nunavut. We are dedicated to supplying and servicing new and used equipment, delivering a superior customer experience and exceptional product support to the markets we serve. Established in 1993, Toromont Cat is a division of Toromont Industries (TSX: TIH), a publically traded, diversified growth company incorporated in 1963. We are focused on offering our customers solutions aimed at making their business more successful. With over 300 machine models and specialized attachments in our Cat equipment product line, a host of allied equipment and technology partners, and varied service and rental options, regardless of your needs or the job at hand, we strive to be your first choice. For more information please visit www.toromontcat.com

LinkedIn followers
58,239
People associated on LinkedIn
4,032
Reported office locations
  • 3131 Hwy 7 West, Concord, Ontario L4K 1B7, CA
  • 5001 Trans-Canada Hwy, Pointe-Claire, Qc H9R 1B8, CA
  • 175 Akerley Blvd, Dartmouth, Nova Scotia B3B 3Z6, CA
  • 140 Inksbrook Dr, Winnipeg, Manitoba R2R 2W3, CA
  • 165 Urquhart Crescent, Fredericton, New Brunswick E3B 8K4, CA
  • 82 Kenmount Rd, St John’s, Newfoundland and Labrador A1B 3R1, CA
  • 27-71 Nuvua St, Rankin Inlet, Nunavut X0C, CA
  • 130 Sherwood Rd, Charlottetown, Prince Edward Island C1E 0E4, CA
Business categories
  • Construction
  • Machinery Manufacturing
  • Building Material
  • Mining
Other recorded names
  • Toromont Cat
Specialties
  • Construction
  • Mining
  • Power Systems
  • Paving
  • Truck
  • Agriculture
  • Lift
  • Crushing & Screening
  • Machine Control
  • Governmental
  • exploitation minière
  • Production d'énergie
  • asphaltage
  • chariot élévateur
  • concassage
  • grands travaux
  • technologie d'assistance
  • and camion
Profile identifies a recruitment agency
No
Reported total investment
0

Currency and observation date were not supplied; this is not a current valuation or a funding round.

Toromont Cat est le concessionnaire Caterpillar autorisé au Manitoba, en Ontario, au Québec, au Nouveau-Brunswick, en Nouvelle-Écosse, à l’Île-du-Prince-Édouard, à Terre-Neuve et Labrador et au Nunavut. Nous nous spécialisons dans l’approvisionnement et l’entretien d’équipement neuf et usagé appuyés par un service après-vente exceptionnel. Créée en 1993, Toromont Cat est une division de Toromont Industries (TSX…

FieldValue
IndustryMachinery Manufacturing
Company size1,001-5,000 employees
HeadquartersConcord, Ontario
Organization typePublic Company
Year founded1993
SpecialtiesConstructionMiningPower SystemsPavingTruckAgricultureLiftCrushing & ScreeningMachine ControlGovernmental
Open jobs on Jobsy260
LinkedInView page
Job description

Toromont Cat is seeking an experienced and motivated Machine Sales Representative to support business development and strengthen customer relationships across the Capital region. Based out of Concord, this role requires a solid background in heavy construction and/or equipment sales and a proven ability to build long‑term customer partnerships in a competitive market.

Pay Type

Full Time, Permanent

Compensation

$105,000 - $115,000

The listed target compensation includes commissions and other variable pay components and reflects expected annual earnings. It represents just one part of our total rewards package, and additional performance‑based bonuses or other elements may also apply.

As a Machine Sales Representative, YOU will experience:

  • Working within one of the safest organizations in the industry where your safety and well-being are our most important priority
  • Working for the best in class equipment dealer and with the premium Caterpillar brand
  • Opportunities to continuously Learn, Grow and Develop with our Toromont team through our internal Training teams that are geared for your success
  • Competitive total rewards including: wages, benefits, and premiums (as eligible)
  • An opportunity for flexible work schedules and opportunities across multiple locations across Eastern Canada

In a typical day, YOU will:

  • Develop and maintain strong relationships with customers in the heavy construction and equipment markets, identify new business opportunities and grow market share within the assigned territory.
  • Promote, demonstrate, and sell equipment and related solutions to contractors and key accounts.
  • Prepare and present quotations, proposals, and sales presentations.
  • Manage the full sales cycle, from lead generation through to closing.
  • Maintain accurate sales forecasts, customer records, and activity reports.
  • Coordinate with internal teams (service, parts, operations) to ensure customer satisfaction.
  • Stay informed on market trends, competitor activity, and customer needs.

Must-haves for this role:

  • Minimum 3–5 years of outside sales experience, preferably in heavy construction and/or equipment sales.
  • Strong understanding of construction markets, contractors, and jobsite requirements.
  • Proven track record of meeting or exceeding sales targets.
  • Bilingual in English and French (spoken and written) preferred.
  • Must reside in the Ottawa region.
  • Valid driver’s license and clean driving record.
  • Skills & Competencies
  • Strong communication, negotiation, and presentation skills.
  • Self-motivated with excellent time management and organizational abilities.
  • Customer-focused mindset with a consultative sales approach.
  • Comfortable working independently while collaborating with a broader team.
  • Proficient with CRM systems and Microsoft Office tools.

About Toromont Cat

With over 4,000 employees and 56 locations from Manitoba to Newfoundland, Toromont Cat has a proven track record, industry knowledge, dealership infrastructure, and service mindset to ensure our Construction, Mining, and Power Generation customers succeed. At Toromont Cat, work is built around people's strengths, our products, technology and an outstanding customer experience and through our strong partnership with Caterpillar ™, Toromont Cat takes care of our employees who take care of our customers! When you join our team, you become a member of the Toromont family. Your success is our success!

Artificial Intelligence (AI)

Please note that our hiring processes involve the use of artificial intelligence (AI) tools to assist with screening, assessing, or selecting candidates; all final decisions are reviewed by our Talent Acquisition team to ensure fairness and compliance with applicable laws.

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