Marketing Coordinator

MARKETING COORDINATOR

JOB SUMMARY :

Recognized for the quality of its products and services, the Old Port of Montréal (OPM) manages a vast recreational, tourism, and cultural destination at the crossroads of the city and the river. Through the enhancement and development of the Old Port site and the Montréal Science Centre (MSC), the Corporation actively contributes to the growth and vitality of the Montréal metropolitan area. A dynamic and diverse workplace awaits you!

Within the Marketing and Business Relations Department, the Marketing Coordinator collaborates in the planning and execution of overall marketing strategies. This individual coordinates and supports all activities related to social media, email newsletters, and the production of marketing and communications materials for the Montréal Science Centre and, as needed, for the Old Port of Montréal.

RESPONSIBILITIES :

Project Coordination (60%)

• Working closely with the marketing team, participates in the development of marketing strategies aimed at achieving revenue and attendance objectives for all organizational activities, in alignment with the integrated marketing plan;
• Plays a key role in the development of strategies and implementation of action plans to promote sales to school groups and related products;
• Plays a significant role in special events organized by the Foundation, including timeline development, strategic collaboration, visual development, and more;
• Coordinates various internal and external approval processes;
• Manages the photo and video library and prepares briefs for photographers and videographers;
• Briefs graphic design agencies for the creation of marketing visuals;
• Oversees print production with external suppliers;
• Provides support to other departments with marketing and promotional needs (e.g., venue rentals);
• Monitors budgets related to activities under their responsibility.

Digital Marketing (40%)

• Implements and monitors organic and paid social media campaigns, ensuring performance is tracked and optimized;
• Serves as a community manager across social media platforms and guides customer service responses;
• Manages, develops, and publishes content for the organization’s and its brands’ social media accounts (Facebook, Instagram, LinkedIn, and X), while maintaining the content calendar;
• Plans editorial calendars for social media platforms, newsletters, blogs, promotions, and contests;
• In collaboration with the Marketing Manager, develops relationship marketing strategies and provides recommendations to optimize databases, support acquisition and retention initiatives, and grow the Science Centre membership program;
• Briefs writers for newsletter creation, manages layout, and coordinates distribution;
• Collaborates on the optimization of the Montreal Science Centre’s online ticketing platform;
• Provides support for the Old Port brand’s social media and newsletter activities as required;
• Plays a key role in the complete redesign of the organization’s websites;
• Updates and maintains both websites (Montreal Science Centre and Old Port of Montreal);
• Seeks opportunities to enhance the online customer experience;
• Manages the web services provider (website updates, hosting, etc.) and related expenditures.

REQUIRED EXPERIENCE AND KNOWLEDGE :

• Minimum of 3 years of experience in marketing, including community management;
• Experience with digital advertising and media buying;
• Experience in the tourism, cultural, or events sectors (asset);
• Bachelor’s degree in Marketing, Communications, or another relevant field;
• Intermediate English proficiency (Level 3);
• Strong knowledge of digital communication trends, tools, and best practices;
• Proficiency with social media platforms including Facebook, X, YouTube, and Instagram;
• Proficiency with analytics and monitoring tools such as Sprout Social and Google Analytics;
• Proficiency with email marketing tools, including Mailchimp, and the Drupal content management system.

DESIRED SKILLS AND COMPETENCIES :

• Excellent written communication skills in both French and English;
• Proactive mindset;
• Creativity, curiosity, and a strong interest in emerging trends and best practices;
• Strong analytical, problem-solving, and synthesis skills;
• Demonstrated ability to learn quickly;
• High level of attention to detail and accuracy;
• Strong organizational skills with the ability to manage multiple priorities simultaneously;
• Initiative and sound judgment.

SPECIFIC WORKING CONDITIONS :

• Dynamic and stimulating work environment;
• Comprehensive medical and dental benefits (100% employer-paid);
• Employer RRSP contribution equal to 3.75% of salary;
• Three (3) weeks of paid vacation starting upon hire;
• Five (5) personal days and annual sick leave bank;
• Employee Assistance Program (EAP) provided by the employer;
• Discounts and perks offered by merchants located throughout the Old Port site;
• Flexible work schedule: Monday to Friday, 37.5 hours per week, including one day of remote work;
• Flexible schedule requiring ongoing monitoring of social media activities, with occasional evening, weekend, and statutory holiday work. On-site presence at the Old Port may also be required during certain special events;
• Competitive salary;
• Employment status: Permanent, non-unionized position;
• Free parking (taxable benefit).

The Société adheres to an employment equity program and invites women, visible minorities, Indigenous people, and persons with disabilities to apply.

We thank all applicants for their interest, but only those selected will be contacted.

The use of the masculine gender is intended to lighten the text and make it easier to read.

Please send your resume to [email protected]