Practicum Coordinator - DMSMM

Work in a purpose driven career with MaKami College, a public post-secondary college that has been helping students for over 20 years, with locations in Edmonton and Calgary, Alberta.

MaKami College offers students in-person, online, and blended programs in Massage Therapy, Health Care Aide, Business Administrative Assistant, Medical Office Assistant, and more. Rapidly growing, we are working to expand our campuses and are continuously working to add programs to our course catalogue. We work with our team to grow and develop in areas they are passionate about, focusing on our MaKami Pillars - Leadership, Professionalism, Helpfulness, and Inspiration. MaKami team members are provided with many opportunities for professional career growth in a fulfilling and dynamic work environment.

Purpose of this role:

This position is responsible for coordinating practicum placements, supporting students throughout their placements, and ensuring compliance with program requirements.This position reports to the Digital Marketing & Social Media Management Program Head and collaborates with MaKami College's Career Pathways Services to deliver a seamless, supportive, and enriching practicum experience for students.

Key Accountabilities (key duties & desired outcomes)

• Organize and oversee all aspects of the practicum placements for DMSMM students, ensuring alignment with program objectives and standards.
• Collaborate with MaKami College’s Career Pathways Services to manage placement logistics and site approvals.
• Source and secure suitable practicum sites, fostering relationships with local organizations and businesses.
• Maintain up-to-date records of student placements and site details using platforms such as Moodle.
• Guide students in preparing for practicum placements, including professional development workshops on resume writing, job search strategies, and interview skills.
• Provide ongoing mentorship and support to students during their placements, helping them navigate challenges and meet practicum requirements.
• Monitor and assess student performance during practicums, offering constructive feedback and assistance as needed.
• Regularly conduct site visits to evaluate student success at placement locations and travel to the Edmonton Campus.
• Act as a liaison between students, faculty, and practicum sites, ensuring open communication and conflict resolution.
• Work in partnership with the Career Pathways Services to streamline practicum operations and resolve cross-departmental challenges.
• Prepare reports on student progress and placement outcomes for review by the DMSMM Program Head.
• Communicate regularly with faculty and placement sites to address updates, requirements, and any emerging concerns.
• Coordinating practicum agreements, documentation, student eligibility, and confirming student readiness before placement.
• Participating in program review, quality assurance, and continuous improvement.
• Maintaining up to date knowledge of the digital marketing industry and employer expectations.
• An understanding of current digital marketing roles and what employers expect of entry-level workers.
• Ability to accommodate students with accessibility needs at practicums.
• Ability to meet both in-person and virtual with practicum hosts and students.
• Maintaining organized records of student placements, performance, and feedback for evaluation purposes.
• Creating and distributing practicum schedules, ensuring all timelines and requirements are met.
• Assisting with organizing career fairs, orientations, and other practicum-related events.
• Updating job boards and sharing relevant employment opportunities with students.
• Tracking student practicum hours and ensuring students are on track for practicum completion.
• Completing other duties and administrative tasks as assigned by the DMSMM Program Head.

Behavioral Competencies:

• Responsible and Accountable
• Effective communicator
• Collaborative Mindset
• Results Orientation
• Team Player
• Organizational Commitment
• Time Management
• Relationship Building
• Problem Solving
• Mentorship and Support • Change Management
• Organized
• Strong Ethics
• Resourceful
• Resilience
• Adaptability
• Attention to Detail
• Professionalism
• Initiative

Educational Qualifications:

• Diploma or degree in Business, Marketing, Digital Marketing, Communications, Design, or a related field is required.

Other Qualifications:

• Experience in key digital marketing related industries such as marketing, graphic design, website design, search engine optimization, advertising, social media marketing, analytics, or campaign development is required.
• Ability to lead and inspire students and stakeholders, promoting engagement and commitment to program objectives.
• Capable of making informed, timely decisions to address practicum-related challenges and improve processes.
• Demonstrates self-awareness, empathy, and interpersonal sensitivity when supporting students and resolving conflicts.
• Ability to work effectively with diverse populations, ensuring inclusivity in all practicum-related activities.
• Proactively identifies opportunities for improvement in practicum operations and student outcomes.
• Skilled in utilizing digital tools and software for managing student placements, tracking progress, and reporting outcomes.
• Experience in designing and delivering professional development sessions for students and/or staff.
• Knowledgeable about relevant standards, regulations, and compliance requirements including practicum agreements, privacy policies and WIL requirements.
• Strong ability to analyze student data and placement feedback to improve practicum experiences and outcomes.
• Proven ability to build and maintain professional networks within the digital marketing industry.
• Ability to maintain productivity and a positive attitude in a high-paced, deadline-driven environment.

Experience:

• Minimum two (2) years of experience in practicum coordination or administrative roles is required.
• Minimum three (3) years of professional experience in digital marketing, social media management, content creation, or a related professional role is an asset.
• Experience in the Digital Marketing industry is required.
• Familiar with learning management systems (e.g., Moodle) and administrative tools.
• Experience working with community partners and managing external relationships.
• Proficiency in Microsoft Office including Word, Excel, PowerPoint, Teams, SharePoint.

Perks & Benefits:

• Health Spending & Lifestyle Accounts
• Educational Allowance for Professional Development
• Emergency Allowance for Unexpected Needs
• Free Massages at Our Student Clinic
• Discounts on College Programs & Courses
• Staff Discount in College Store
• On-Site Gym Access
• Free Parking

Qualified candidates should reply to this ad with their cover letter and resume. This position will remain open until a suitable candidate is found. We thank all applicants for their interest, but only those who meet our criteria will be contacted to continue in our process.