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Posted 4 months ago

Social Media Specialist

@ Digital

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Toronto, ON · Montréal, QC · Vancouver, BC

RemotePart-time
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SIGNALS

Overview

Digital is hiring a freelance social media specialist to build and lead an end-to-end strategy, content and profile management for a life insurance agent on TikTok and Instagram. The work covers short-form video, graphics, copywriting and a premium, education-first personal rebrand, with EST working hours.

Responsibilities:

  • Build and lead end-to-end TikTok and Instagram strategy
  • Produce and edit short-form video, graphics and captions
  • Lead personal rebrand with a premium, education-first identity
  • Create educational content on life insurance and family protection
  • Grow accounts organically and track engagement

Requirements summary:

  • Proven record growing TikTok and Instagram accounts
  • Strong short-form video, design and copywriting skills
  • Track record building personal or founder-led brands
  • Eye for premium, curated aesthetics
  • Able to simplify complex topics; finance or insurance a plus
  • Available during EST working hours

Tools & skills

TikTokInstagram

Benefits mentioned

Life insurance
Source and dates

Employer career site / ATS feed · workable

Employer posting date
2026-07-06
First seen by our source
2026-10-11
Source record updated
2026-10-11

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityMid level
DepartmentMarketing
Travelair: none · ground: none
Work settingHome
PositionMostly sitting
Physical demandsphysical low · computer high
LanguagesEnglish

Summary and details written by AI from the posting; the employer’s posting is the authority.

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Digital

Saved company profile

Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.

Content, design, marketing and tech as a service, providing organizations with high quality, fast solutions for growth.

Full company description

Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

LinkedIn followers
582,819
People associated on LinkedIn
979
Reported office locations
  • Singapore, Singapore, SG
  • San Francisco, California, US
  • New York, New York, US
Other recorded names
  • Digital
Specialties
  • ABM
  • Demand Generation
  • Performance Marketing
  • Inbound Marketing
  • SEO
  • Design
  • Software Development
  • Marketing Automation
  • Content Marketing
  • Content Writing
  • Customer Intelligence
  • Email Marketing
  • Brand Marketing
  • Social Media Marketing
  • Influencer Marketing
  • Growth Marketing
  • PR
  • Field Marketing
  • UI/UX
  • and CRM
Profile identifies a recruitment agency
Yes
View all jobs Website

Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of…

FieldValue
IndustryMarketing Services
Company size51-200 employees
HeadquartersSingapore, Singapore
Organization typePrivately Held
Year founded2015
SpecialtiesABMDemand GenerationPerformance MarketingInbound MarketingSEODesignSoftware DevelopmentMarketing AutomationContent MarketingContent Writing
Open jobs on Jobsy11
LinkedInView page
Job description

We are seeking a Freelance Social Media Specialist to to lead end-to-end strategy, content creation, and profile management across TikTok and Instagram.

This role sits at the intersection of personal branding, short-form video, and organic audience growth. The ideal candidate can take the client's ideas and turn them into polished content, and build a premium, education-first presence from the ground up.

About the Client

The client is a life insurance agent focused on family and union-member benefits. The positioning is deliberately exclusive and premium, closer to an invite-only, members-only community than a mass-market page: education-first and trust-led. The objective is to establish a credible, high-end profile that attracts the right audience organically and turns inbound interest into referrals.

Responsibilities

  • Develop and lead an end-to-end social media strategy for TikTok and Instagram, built from the ground up.
  • Define content pillars, positioning, and a consistent posting cadence.
  • Turn the client's ideas into polished short-form content.
  • Produce and edit content end to end, including Reels, TikTok, Shorts, and short-form videos, graphics, captions, and copy.
  • Lead the personal rebrand and establish a cohesive, premium, education-first identity.
  • Create content that educates audiences on life insurance, family protection, and generational wealth in an accessible, non-salesy way.
  • Grow the accounts organically to drive inbound interest, community, and referrals.
  • Track engagement, report on performance, and continuously refine the approach.

Requirements

  • Proven experience building and growing TikTok and Instagram accounts, with a portfolio and clear results.
  • Strong short-form video skills across ideation, filming direction, and editing.
  • Solid graphic design, caption, and copywriting ability.
  • A track record building personal or founder-led brands, including rebrands.
  • A strong eye for premium, aspirational aesthetics that feel curated rather than mass-market or corporate.
  • Ability to make educational or complex topics simple and engaging; finance or insurance familiarity is a plus.
  • Focus on organic, community and referral-led growth rather than paid or ads-led tactics.
  • Flexible, proactive, and collaborative, able to take direction and run with it without being rigid.
  • EST working hours.

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