Posted 11 days ago
Marketing Specialist
@ Steele Auto Group
Prince Edward Island
Overview
Steele Auto Group is hiring a full-time Marketing Specialist to run digital marketing for its dealerships. The role covers strategy, social media, paid search campaigns and performance reporting, with compensation of $50,000 to $60,000 per year.
Pay:
$50,000–$60,000 a year
Responsibilities:
- Develop marketing strategies for campaigns, websites and social media
- Manage social media accounts and paid digital campaigns
- Track marketing metrics and report performance
- Collaborate with General Managers on local campaigns and events
- Manage relationships with community partners and digital service providers
Requirements summary:
- 2+ years of marketing or digital media experience
- Post-secondary education in marketing, communications or related field
- Experience with SEO, SEM, email, social media and content marketing
- Strong written and verbal communication and proofreading skills
- Comfort with design software and digital tools
Tools & skills
Benefits mentioned
Source and dates
Employer career site / ATS feed · ultipro
- Employer posting date
- 2026-10-30
- First seen by our source
- 2026-10-30
- Source record updated
- 2026-11-06
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Mid level |
| Department | Marketing |
| Experience | 2+ years |
| Hours per week | 40 (estimated) |
| Travel | air: none · ground: minimal |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
| Education | College diploma (preferred) |
| Fields of study | Marketing, Communications |
| Perks mentioned | Flexible hours, Retirement plan, Employee discount, Wellness |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Steele Auto Group
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Steele Auto Group has been named as one of Canada's Best Managed companies for 7 consecutive years.
Full company description
The Steele Auto Group, consistently designated as one of Canada’s Best Managed Companies, is one of the most diversified group of automobile dealerships in Atlantic Canada. The group is currently comprised of 50 auto dealerships, 3 Powerhouse Equipment stores and 9 collision centers, and is headquartered in Dartmouth, NS. The Group consists of approximately 2,100 employees and prides itself on pursuing new, innovative, and more transparent ways of connecting with its customers. Steele Auto was recently presented with Canada’s GM Innovation Award. The group believes strongly in providing career growth opportunities for its team members including promoting from within along with providing mobility throughout the Atlantic region. Steele Auto Group is heavily involved with, and supports the communities it operates in, while maintaining strategic partnership initiatives that support mental health, sick children and families in need.
- LinkedIn followers
- 8,540
- People associated on LinkedIn
- 424
- Reported office locations
- 8 Basinview Dr, Dartmouth, Nova Scotia B3B, CA
- Business categories
- Automotive
- Autonomous Vehicles
- Motor Vehicle Dealers
- Retail and wholesale
- Other recorded names
- Steele Auto Group
- Specialties
- New and Used Vehicle Sales
- Vehicle Servicing
- Vehicle Parts
- and Collision Repair
- Profile identifies a recruitment agency
- No
- Reported total investment
- 930,932
Currency and observation date were not supplied; this is not a current valuation or a funding round.
The Steele Auto Group, consistently designated as one of Canada’s Best Managed Companies, is one of the most diversified group of automobile dealerships in Atlantic Canada. The group is currently comprised of 50 auto dealerships, 3 Powerhouse Equipment stores and 9 collision centers, and is headquartered in Dartmouth, NS. The Group consists of approximately 2,100 employees and prides itself on pursuing new…
| Field | Value |
|---|---|
| Industry | Retail Motor Vehicles |
| Company size | 1,001-5,000 employees |
| Headquarters | Dartmouth, Nova Scotia |
| Organization type | Privately Held |
| Year founded | 1990 |
| Specialties | New and Used Vehicle SalesVehicle ServicingVehicle Partsand Collision Repair |
| Open jobs on Jobsy | 117 |
| View page |
At Steele Auto Group, work is more than a job. It is a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you. Your passion. Your purpose. Your potential.
As a Marketing Specialist with Steele Auto Group, you will engage our dealerships on digital media platforms, transforming our customer experience from a great one to the best one. You will be innovative in your strategic planning and implementation, keeping up to date on the ever-changing world of digital marketing. If you have a creative mindset, passion for digital media, and you are driven by a need to grow, we invite you to apply today!
Compensation: $50,000 - $60,000 per year
The Steele Advantage
- 100% Matched Retirement Savings Plan - Because your future matters
- Flexible Health & Dental Plans – Affordable, dependable coverage for the people who matter most
- Mental Health & Wellness Support – 24/7 confidential support for you and your family
- Employee Discounts – On vehicle purchases, parts, and service at any of our locations
- Access to Steele University – learn anytime, anywhere and earn rewards as you grow your skills!
How you will make an impact:
- Developing marketing strategies for campaigns, projects, websites, and social media
- Managing social media accounts, including engagement, messages, leads, and reviews
- Managing paid digital campaigns and budgets across SEM platforms
- Tracking and analyzing key marketing metrics and communicating performance results
- Ensuring marketing materials align with brand guidelines and Steele Auto Group’s vision
- Collaborating with General Managers on radio, print, social media, email, and text campaigns
- Coordinating community partnerships and events in collaboration with General Managers
- Managing relationships with community partners, vendors, and digital service providers, including Kijiji, CarGurus, AutoTrader, and Rapid Response
- Coordinating the design and development of marketing materials, including business cards, flyers, and print advertisements.
What drives your success:
- You have 2+ years of experience in marketing or digital media
- You have relevant post-secondary education in marketing, communications, or a related field
- You have experience with digital marketing, including SEO, SEM, email marketing, social media, display advertising, and content marketing
- You have strong communication skills, both written and verbal, along with excellent proofreading and editing abilities
- You have strong organizational and time-management skills, with excellent attention to detail
- You can problem-solve, manage competing priorities, and meet deadlines in a fast-paced environment
- You can work effectively both independently and as part of a team
- You’re comfortable using a variety of design software and digital tools
Please note that this role is not eligible for Immigration Assistance due to the specific National Occupational Classifications (NOC) requirements.
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