Posted 19 days ago
Product Marketing Manager
@ Savvy Talent
Vancouver, British Columbia
Overview
Savvy Talent is hiring a Product Marketing Manager in Vancouver, BC, on a hybrid basis with 3 office days a week. The role owns product launches, core positioning and multi-channel campaigns, working directly with the VP of Growth, with a salary of $90,000 to $120,000 CAD.
Responsibilities:
- Plan and run multi-channel product launch campaigns
- Run weekly feature release communications across channels
- Write persuasive copy translating features into value
- Build lifecycle and onboarding content for activation and retention
- Conduct market and competitive analysis
Requirements summary:
- 2+ years of product marketing experience
- Proven record of owning product launches
- Strong copywriting and messaging skills
- Hands-on content and lifecycle marketing experience
- Daily practical use of AI tools
- Willing to relocate to Vancouver and work in office 3 days a week
Tools & skills
Benefits mentioned
Source and dates
Employer career site / ATS feed · workable
- Employer posting date
- 2026-10-18
- First seen by our source
- 2026-10-19
- Source record updated
- 2026-11-06
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Mid level |
| Department | Marketing |
| Experience | 2+ years |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
| Perks mentioned | Generous paid time off |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Savvy Talent
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
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Full company description
Finding 10X talent to elevate your team is no small feat. The difficulty in making that critical hire lies in the fact that the best candidates are often satisfied where they are. Successfully bringing them on board demands proactive engagement, meticulous evaluation, and the ability to inspire them with your company's vision and values. We provide Recruitment as a Service for startups and emerging companies poised for growth. Our mission is clear: to empower visionary businesses by identifying and securing passionate, high-performing talent who excel in fast-paced, dynamic environments.
- People associated on LinkedIn
- 3
- Other recorded names
- Savvy Talent
- Profile identifies a recruitment agency
- Yes
Finding 10X talent to elevate your team is no small feat. The difficulty in making that critical hire lies in the fact that the best candidates are often satisfied where they are. Successfully bringing them on board demands proactive engagement, meticulous evaluation, and the ability to inspire them with your company's vision and values. We provide Recruitment as a Service for startups and emerging companies poised…
| Field | Value |
|---|---|
| Industry | Business Consulting and Services |
| Company size | 2-10 employees |
| Organization type | Privately Held |
| Open jobs on Jobsy | 7 |
| View page |
This is a hybrid role based in Vancouver, British Columbia, working in office 3 days a week. Candidates currently outside Vancouver are welcome to apply if they are willing to relocate (relocation support is not provided).
As the Product Marketing Manager, you will be responsible for product launches, core product positioning, and the multi-channel campaigns that bring new features to market. Working directly with the VP of Growth, you will turn what the product team ships into clear, compelling messaging and keep a high-velocity launch and communication cadence running every week.
Responsibilities:
- Plan and run end-to-end monthly and quarterly multi-channel campaigns for major product launches and key customer segments, from brief to performance reporting
- Run a weekly cadence of feature release communications across blog, social, email, and in-app channels
- Write sharp, persuasive copy that translates new features into clear value for brands and creators
- Improve and expand the core product positioning and messaging on the company website
- Plan lifecycle campaigns and create content for every stage of the customer journey, including onboarding emails and in-app messaging, to drive activation and retention
- Build and share knowledge of ideal customer profiles across the company
- Conduct market and competitive analysis to inform positioning and internal content
- Partner with Product, Design, and Engineering to align launches, onboarding, and in-product growth
- Use AI tools to work faster and operate the processes that enable scalable campaigns, experimentation, and measurement
Requirements
- 2+ years of experience in product marketing, with a strong track record of product launches you owned
- Proven track record of shipping product launches and running multi-channel campaigns at a high cadence
- Excellent copywriting and messaging skills, with the ability to shape how a product is perceived
- Strong bias for action and a focus on execution and consistent, high-quality output
- Hands-on experience with content marketing and lifecycle marketing, including email and in-app communications
- Solid understanding of the product-led growth funnel: activation, adoption, expansion, and retention
- Daily, practical use of AI tools in your marketing workflow
- Experience collaborating cross-functionally with Product, Design, and Engineering
- Based in or willing to relocate to Vancouver, and able to work from the Vancouver office 3 days per week
Preferred Qualifications
- Experience at a startup
- Background in B2B SaaS, two-sided marketplaces, the creator economy, or product-led growth companies
- Deep curiosity about customer behavior and modern marketing, with an active interest in the AI and marketing community
- Experience with market research and competitive analysis
- Experience with paid or organic demand generation, event marketing, or customer advocacy programs such as reviews and case studies
- Side projects or personal experiments with new marketing and AI tools
Benefits
- Competitive Pay: $90,000 - $120,000 CAD
- Annual Reviews: yearly performance and compensation reviews with opportunities for raises.
- Paid Time Off: 3 weeks of vacation to recharge.
- Paid Holidays: observe statutory holidays with pay.
- Paid Sick Leave: take care of yourself when you need it.
- Autonomy & Ownership: you'll have real control over your projects and the freedom to shape how things get done.
- Growth Potential: opportunity for career progression and financial growth.
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