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Posted 18 days ago

Regional Sales Manager - BTI

@ ASTEC

Thornbury, Ontario

Full-time5+ years experience
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SIGNALS

Overview

ASTEC is hiring a Regional Sales Manager for its BTI rock-breaking equipment business to grow market share and meet sales targets in an assigned territory. The role involves managing relationships, preparing tenders, providing technical support and travelling within the territory. The posting states a full-time position with no supervisory responsibilities.

Responsibilities:

  • Achieve sales targets and grow market share in assigned territory
  • Prepare and submit tender documentation with Technical Sales
  • Provide technical support and customer training on equipment
  • Manage sales budget and deliver monthly, quarterly and annual reports
  • Build and maintain customer relationships in person, by phone and electronically

Requirements summary:

  • 5+ years heavy equipment or closely related sales experience
  • 3+ years Microsoft CRM or similar software
  • Knowledge of mining and quarry/construction equipment markets
  • Ability to travel within the territory
  • Strong verbal, written and presentation skills

Tools & skills

Source and dates

Source type not verified · apify-linkedin

Employer posting date
2026-10-27
First seen by our source
2026-11-14
Source record updated
2026-11-14

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityMid level
DepartmentSales
Experience5+ years
Hours per week40 (estimated)
Travelground: moderate
Work settingClient sites, Office, Plant or factory
PositionSitting and standing
Physical demandsphysical low · computer moderate

Summary and details written by AI from the posting; the employer’s posting is the authority.

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Job description
BUILT TO CONNECT

Astec is a global, environmentally focused infrastructure and manufacturing company of asphalt road building and aggregate processing. Our mission is to design and build the most innovative products for the industries we serve. Leveraging innovative solutions and technologies, we serve customers all over the world.

Breaker Technology Ltd. products are engineered for surface and underground mining as well as aggregate, construction, and demolition applications, BTI designs and manufactures industry-leading rock-breaking equipment driven by innovation.

With expert specialization in rock-breaking attachments, mobile equipment, and rock-breaking systems, our heavy-duty equipment delivers reliable and durable performance for increased profitability for modern jobs, no matter the size.

About The Position

The Regional Sales Manager is responsible for achieving sales targets and developing assigned region/territory to maximize and grow market share through existing and new customer relationship sales.

Key Deliverables

  • Communicate with new and existing customers to develop relationships to determine customer’s needs.
  • Download, Review, circulate internally, Prepare, and Submit the proper documentation for sales of special request estimates (tenders) working with Technical Sales to achieve the expected margins. Work within the QA0544 Tender Response procedure.
  • Provide customers with technical support on all equipment purchased from Astec.
  • Deliver accurate sales reports monthly, quarterly, and annually.
  • Meet and exceed top line and profit sales targets as defined annually for the territory.

Key Activities & Responsibilities

  • Manage sales budget for assigned territory or region.
  • Achieve monthly, quarterly, and annual sales and order backlog targets.
  • Establish and manage sales account relationships within the assigned territory.
  • Establish and qualify new leads using resources such as marketing materials, existing product portfolio and trade shows.
  • Develop professional relationships with customers in person, over the phone and electronically. Efficiently call on customers and return customer inquiries.
  • Learn about new products and industry trends.
  • Provide concise on-time sales reports.
  • Knowledge of heavy equipment markets and product lines for both BTI’s Mining and Quarry/Construction equipment.
  • Persuasive with customers to assist in generating, negotiating, and closing sales.
  • Operate equipment to demonstrate for customers or train customer personnel.
  • Instruct customers in proper equipment operation and basic maintenance.
  • The ability to Travel within the territory
  • Self-motivated with little guidance from the Director of Sales.
  • Proficient in promoting safe and healthy work environment.
  • Adheres to established company policies and procedures paying special attention to safety regulations.
  • Wears personal protective equipment in accordance with training guidelines.
  • Maintain cleanliness in designated workspace by practicing 6S principles to reduce safety risks.
  • Report defective materials, equipment, or questionable conditions to the supervisor/manager to identify and correct the root cause.

Experience

To be successful in this role:

  • 5+ years of heavy equipment sales experience, closely related sales experience, or demonstrated abilities through on-the-job training or education with proven sales track record.
  • 3+ years’ Microsoft CRM or similar customer relationship management software.
  • Communicate Astec’s value to prospects as well as product line advantages/benefits.
  • Knowledge of commonly used concepts, practices, policies and procedures within the forestry and recycling industries, heavy equipment sales; or chipping and grinding applications.
  • Sales cycle understanding preferred.

Competencies

  • Maintain positive, cooperative working relationships by working, acting, and communicating with various personalities getting along with customers, vendors, co-workers, and management working both individually and as part of a team.
  • Demonstrated professional, persuasive communication skills with customers, supervisors, and co-workers.
  • Skill in working efficiently and accurately to keep up with sales territory requirements.
  • Capacity to learn quickly, adaptable, professional, courteous, and self-motivated.
  • Strong Internet research, social media and lead generation skills preferred.
  • Relies on experience and judgment to plan and accomplish goals, cope with pressures, deadlines, and rapidly changing situations.
  • Proven follow through, multitasking, verbal, written, interpersonal and presentation skills.

Supervisor and Leadership Expectations

None

Our Culture and Values

Employees that become part of Astec embody the values below throughout their work.

  • Continuous devotion to meeting the needs of our customers
  • Honesty and integrity in all aspects of business
  • Respect for all individuals
  • Preserving entrepreneurial spirit and innovation
  • Safety, quality and productivity as means to ensure success

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