Social Media Specialist

About the Alberta SPCA

The Alberta Society for the Prevention of Cruelty to Animals (Alberta SPCA) is a registered charity dedicated to the welfare of animals. We encourage the humane treatment of animals through enforcement of animal protection legislation, through community education and by extending compassion to both humans and animals ensuring all members of the family stay together in times of crisis. The Alberta SPCA uses transparent, fair, consistent and effective processes based on respect, accountability, integrity and excellence. Learn more at Albertaspca.org .

The Opportunity

We are looking for a part-time, social media specialist, who will report to our Director of Advancement. The successful candidate will support our communications efforts, including content creation, social media management (including paid ads) and reporting.

This position is located at our Edmonton office at 17904 118 Ave NW and is 20 hours/week. We offer a flexible starting time and working hours, with some opportunities for hybrid work.

To apply, please submit a resume and cover letter to [email protected] , highlighting professional and personal experience that would lend to your ability to successfully assume this position. The posting will remain open until November 6, 2026. We thank all applicants for their interest in joining the Alberta SPCA; only those selected for an interview will be contacted.

What You’ll Do

• Develop engaging social media content to post across platforms including Facebook, Instagram, and LinkedIn.
• Create and maintain a social media content calendar aligned with organizational priorities, campaigns and events.
• Write compelling captions, stories and other social media copy that reflect the organization’s brand and voice.
• Create, curate and coordinate visual content, including photos, videos, Reels, Stories and graphics.
• Monitor social media channels and respond to comments, messages and community inquiries in a timely and appropriate manner.
• Identify opportunities to increase reach, engagement, followers and awareness through organic social media.
• Support fundraising, lottery, advocacy, public education and awareness campaigns through social media.
• Collaborate with staff across the organization to identify stories, content opportunities and timely topics.
• Stay current on social media trends, platform changes and emerging content formats, recommending opportunities that are appropriate for the organization.
• Monitor social media conversations and trends related to animal welfare and identify opportunities for timely content or engagement.
• Track and report on social media performance, including reach, engagement, audience growth, traffic and conversions.
• Coordinate social media coverage of events, campaigns and organizational activities, including occasional evenings or weekends when required.

What You Bring

• Background in communications.
• Genuine concern for the welfare of animals.
• Excellent writing skills.
• Organized and detail oriented.
• Experience with social media management is preferred.
• Experience using Canva, Buffer, or similar programs is preferred.

Compensation & benefits: $25.00 per hour. Group Benefit Plan, Health & Wellness Spending Account, Retirement Pension Plan and RRSP company matching. Flexible working hours.

The Alberta SPCA is an equal opportunity employer and is committed to providing an inclusive and diverse workplace that values and respects every individual. We strive to create an environment that encourages the contributions of all qualified applicants. All candidates will be considered fairly and equally, and we welcome applications from individuals of every background.