Posted 20 days ago
Public Relations Manager(Canada, Geely Auto)
@ Zeekr International
Toronto, Ontario
Overview
Zeekr International is hiring a full-time Public Relations Manager for Canada, to lead brand communication, journalist and KOL engagement, and PR campaigns including launches, test drives, auto shows and CSR programmes. The role reports to the marketing manager and requires 4+ years of communications or PR experience.
Responsibilities:
- Lead brand communication and journalist and KOL engagement
- Plan and execute launch events, test drives and auto shows
- Manage media relations, press releases and editorial activities
- Oversee CSR programmes, sponsorships and co-branding
- Measure campaign performance and prepare monthly reports
Requirements summary:
- Bachelor's degree in marketing, communications or related field
- 4+ years of communications or PR experience
- Strong negotiation and interpersonal skills
- Advanced reporting and data presentation skills
- Thrives under high pressure and is results-oriented
Source and dates
Source type not verified · apify-linkedin
- Employer posting date
- 2026-10-21
- First seen by our source
- 2026-11-10
- Source record updated
- 2026-11-10
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Senior |
| Department | Marketing |
| Experience | 4+ years |
| Hours per week | 40 (estimated) |
| Schedule | evening |
| Work setting | Office, Client sites |
| Position | Sitting and standing |
| Physical demands | physical low · computer high |
| Education | Bachelor’s degree (required) |
| Fields of study | Marketing, Communications |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Zeekr International
| Field | Value |
|---|---|
| Open jobs on Jobsy | 3 |
Responsible for leading brand communication, journalist & KOL engagement, co-branding initiatives, and overseeing the production & execution of PR-related activities including launch events, test drives, auto shows, CSR programmes and other PR campaigns, detailed as below:
- Report and collaborate with the marketing manager to deliver yearly/quarterly marketing strategy.
- Design and develop PR strategies aligned with brand positioning, product messaging and brand communication objectives.
- Lead the planning and execution of public relations activities, including events, press conferences, media activations, conventions, sponsorships and co-branding projects.
- Manage relationships with media outlets, journalists and KOLs in line with brand requirements.
- Draft, evaluate and manage press release workflows.
- Assess sponsorship opportunities, CSR initiatives and other partnership proposals.
- Measure and analyse PR campaign performance and prepare monthly performance reports.
- Plan, implement, supervise and optimise media editorial activities to maximise brand and product exposure.
- Oversee, coordinate and monitor external PR agency performance and deliverables.
- Manage media vehicle loan coordination and communication.
- Own internal communications initiatives.
- Design and manage multi-channel PR campaigns to deliver effective brand communication.
Qualifications：
- Bachelor’s degree in Marketing, Communications or related fields.
- Minimum 4+ years of professional experience in communications or PR.
- Mindset & motivation: thrive under high pressure, goal-driven and results-oriented.
- Strong interpersonal skills to collaborate and engage effectively with stakeholders.
- Highly target-oriented.
- Excellent negotiation capabilities.
- Advanced reporting and data presentation skills.
Journal
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