Posted 23 days ago
Senior Marketing Manager
@ Rentokil Initial
Milton, Ontario
Overview
Rentokil Initial is hiring a Senior Marketing Manager, Canada, to own marketing strategy and execution for its pest control business, sitting on the Canada leadership team. The role runs lead generation, brand strategy and agency partners, with hybrid work at the Milton office three days a week. The salary is $120k to $130k plus benefits, 3.5% RRSP matching and bonuses.
Responsibilities:
- Lead annual and long-range marketing plans and go-to-market strategies
- Direct digital lead generation across SEM, GBP, LSA and SEO/AIO
- Manage media budgets and external agency contracts
- Maintain performance reporting and funnel analysis
- Present marketing reviews and investment cases to executives and the board
Requirements summary:
- 8+ years of progressive marketing experience
- Proven agency and multi-channel performance media management
- Proficiency in BI and analytics tools such as Tableau, Power BI and HubSpot
- English/French bilingualism strongly preferred
- Canadian market experience, including Quebec, preferred
Tools & skills
Benefits mentioned
Source and dates
Employer career site / ATS feed · workable
- Employer posting date
- 2026-10-15
- First seen by our source
- 2026-10-16
- Source record updated
- 2026-10-16
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Senior |
| Department | Marketing |
| Experience | 8+ years |
| Manages people | Yes |
| Hours per week | 40 (estimated) |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English, French |
| Encouraged to apply | Women, Indigenous peoples, People with disabilities, Racialized people |
| Perks mentioned | Retirement plan, Performance bonus, Paid training |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Rentokil Initial
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
Global leaders in Pest Control, Hygiene, Plants & Scenting services
Full company description
Rentokil Initial plc employs c.68,500 people across 89 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business. As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide. Rentokil Initial plc is listed on the London Stock Exchange (FTSE 100).
- LinkedIn followers
- 583,975
- People associated on LinkedIn
- 12,330
- Reported office locations
- Compass House, Manor Royal, Crawley, Sussex RH10 9PY, GB
- Business categories
- Facilities Support Services
- Service Industry
- Environmental Consulting
- Health Care
- Professional Services
- Environmental Engineering
- Laundry and Dry-cleaning
- Customer Service
- Other recorded names
- Rentokil Initial
- Rentokil Initial Group
- Specialties
- Pest control
- Hygiene services
- Specialist hygiene services
- Washroom hygiene services
- Digital pest control
- Interior landscaping
- Scenting services
- Exterior landscaping
- Commercial pest control
- Smart hygiene
- Office plants
- and Well-being services
- Profile identifies a recruitment agency
- No
- Reported total investment
- 0
Currency and observation date were not supplied; this is not a current valuation or a funding round.
Rentokil Initial plc employs c.68,500 people across 89 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business. As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide. Rentokil Initial plc…
| Field | Value |
|---|---|
| Industry | Environmental Services |
| Company size | 10,001+ employees |
| Headquarters | Crawley, Sussex |
| Organization type | Public Company |
| Year founded | 1925 |
| Specialties | Pest controlHygiene servicesSpecialist hygiene servicesWashroom hygiene servicesDigital pest controlInterior landscapingScenting servicesExterior landscapingCommercial pest controlSmart hygiene |
| Open jobs on Jobsy | 110 |
| View page |
Senior Marketing Manager
Rentokil Terminix is the world's largest pest control company, offering the broadest, most advanced range of pest control solutions and services in the industry. Rentokil Terminix has earned a reputation in Canada for full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated team’s professional development and personal goals with an environment that provides ongoing training, financial incentives for excellence, and additional rewards for growing the volume of Rentokil Terminix business. We pride ourselves on being a trusted partner to many of the world's leading brands across industries as diverse as manufacturing, distribution, retail, food service, and hospitality.
The Senior Marketing Manager, Canada, owns the full marketing strategy and execution for Rentokil Terminix. This is a hands-on leadership role for an ambitious, data-driven marketer who thrives on accountability and impact. Sitting on the Canada leadership team as a strategic partner to the President of Canada Pest, this leader will drive lead generation, brand strategy, and commercial marketing performance across residential and commercial business lines. They will manage a team of 1 direct report, direct external agency partners, and leverage North America Marketing department and centralized support resources to deliver against ambitious growth targets.
The successful candidate will be building a 5-year strategic plan, optimising a paid media campaign, interrogating a BI dashboard, and presenting a board-level investment case. As the Canadian business scales, this will be an exceptional opportunity for a marketing leader ready to grow with a business they help build.
Duties and Responsibilities
- Lead the creation, execution, and refinement of annual and long-range marketing plans, customer personas, and go-to-market strategies aligned with growth goals.
- Identify and capture growth opportunities across geographies, segments, and channels to drive commercial performance.
- Serve on the Canada Pest leadership team to shape commercial strategy and influence decision-making.
- Direct digital lead generation (SEM, GBP, LSA, SEO/AIO) to boost lead quality, speed-to-lead, and ROI across digital touchpoints.
- Manage and optimize media budgets across residential and commercial channels to meet ROI and acquisition cost targets.
- Manage external agency contracts and performance, holding partners accountable to KPI and ROI targets.
- Collaborate with NA Marketing POD specialists and central teams (Creative, PR, Product, M&I) to leverage scaled assets and best practices.
- Maintain performance reporting frameworks, funnel analysis, and process maps to track campaign efficacy, lead conversion, and branch penetration.
- Partner with IT and marketing ops to optimize the Canadian martech stack, including CRM, automation, and analytics platforms.
- Present marketing reviews, investment cases, and strategic recommendations to executive and board stakeholders.
- Drive continuous improvement across marketing processes, campaigns, and GTM effectiveness.
Requirements
- 8+ years in progressive marketing, with proven growth, lead generation, and commercial success
- Hands-on leader skilled in strategy and execution without heavy team support
- Proven manager of external agencies, multi-channel performance media, and digital lead flows
- Background in B2B/B2C, acquisition, retention, and sales enablement
- Ability to lead, develop, and scale a small marketing team
- Experienced in evaluating and improving martech stacks (CRM, automation, analytics) with IT
- English/French bilingualism strongly preferred
- Canadian market experience, including Quebec, preferred
- Proficient in BI and analytics tools (Tableau, Power BI, Google Analytics, HubSpot) to derive insights and drive decisions
- Deep knowledge of SEM, SEO/AIO, LSA, GBP, and marketing automation
- Strong track record leading change and continuous improvement
- Credible C-suite and board presenter who can influence key stakeholders
- Strong organizational skills to manage complex projects and agency partners under tight deadlines
Benefits
Number of vacancies: 1
This is a Hybrid position, working 3 days/week at our Milton office.
The job advertisement is a new role for the company.
Salary Range: $120k to $130k plus benefits, 3.5% RRSP matching and bonuses
Applicants must be currently authorized to work in Canada. Please note that Rentokil Terminix does not provide Labour Market Impact Assessment (LMIA) sponsorship, work permit support, permanent residency support, or assistance with work permit renewals
AI technology may be used in selecting candidates for interviews.
Rentokil-Terminix is an equal opportunity employer and encourages women, Aboriginal people, persons with disabilities and members of visible minorities to apply for positions. Rentokil-Terminix is committed to provide accommodations to applicants with disabilities throughout the recruitment process in accordance with the Accessibility for Ontarians with Disabilities Act, 2005 (AODA). Please inform us if you require accommodation during any stage of the recruitment process.
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