Posted 14 months ago
Senior Product Designer
@ trophi.ai
Toronto, Ontario
Overview
trophi.ai is hiring a Senior Product Designer to own end-to-end design for its AI coaching platform for gamers, from discovery and flows to polished prototypes and user testing. The role centres on onboarding, first-session clarity and engagement loops, and on building the design system. It is a full-time, hybrid role requiring 2 to 3 days per week in office.
Responsibilities:
- Lead end-to-end product design from discovery to user testing
- Turn ambiguous ideas into UX that drives activation and retention
- Build and own the design system
- Partner with product and data science on usability testing and funnels
- Define visual identity and interaction patterns
Requirements summary:
- 4+ years designing consumer software products (B2C, B2B2C)
- Data-informed decision making with qualitative and quantitative insight
- Working knowledge of AI features and ML application design
- Experience mentoring designers and raising the quality bar
- Clear communicator able to explain trade-offs across teams
Tools & skills
Source and dates
Employer career site / ATS feed · bamboohr
- Employer posting date
- 2025-09-14
- First seen by our source
- 2026-10-11
- Source record updated
- 2026-10-11
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Senior |
| Department | Design & creative |
| Experience | 4+ years |
| Hours per week | 40 (estimated) |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
Summary and details written by AI from the posting; the employer’s posting is the authority.
trophi.ai
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
- People associated on LinkedIn
- 26
- Other recorded names
- trophi.ai
| Field | Value |
|---|---|
| Industry | Software Development |
| Headquarters | St. John's, Newfoundland |
| Open jobs on Jobsy | 7 |
| View page |
What we’re doing
We’re building the AI powered coaching platform that transforms how gamers learn, compete, and win. Backed by a16z, we’re already live in 5 titles with 100K+ users and rapidly expanding into new games, hardware partnerships, and SDK integrations.
The design team plays a significant role at trophi.ai. We shape how players first understand and feel the product, from the very first minute in the game through the loops that bring them back. We turn ambiguity into clear, intuitive experiences, use research and data to guide decisions, and partner closely with product, engineering, and data science to ship quickly. As a senior designer you will set the quality bar, own our systems and patterns, and define the look and feel of an AI powered coach that meets players inside their favorite games and our studio customers.
Things you’ll do
- Lead end-to-end product design from discovery and flows to polished prototypes and user testing.
- Turn ambiguous ideas into cohesive UX that drives core business outcomes around activation, retention and onboarding (First session clarity, engagement loops etc)
- Partner with product and data science to run lightweight usability testing, interpret activation and retention funnels, and use insights to iterate quickly.
- Obsess about impact, first on onboarding, first session clarity, and engagement loops.
- Build and own our design system for speed and consistency across surfaces
- Work with product, engineering, and data science to ship high quality experiences quickly
- Find opportunities to improve onboarding, engagement loops, and aha moments
- Define trophi.ai’s visual identity and interaction patterns as we scale
- Play and test. Use our products inside real games starting with sim racing and Rocket League and validate AI integrated UI
- Build deep customer empathy through research, interviews, and immersing yourself in the problem space
Skills you’ll bring
- Track record of excellence with 4+ years designing consumer software products (b2c, b2b2c)
- Data-informed decision making. You balance qualitative research and quantitative insights to make better design decisions. You know when to test, when to measure, and when to ship.
- Systems thinking. You connect user goals, flows, and business outcomes
- Scrappy Self starter. You are resilient, resourceful (Leverage AI in workflows), and comfortable with ambiguity and fast change
- User obsessed. You balance testing, behavior data, and good judgment
- Clear communicator who can explain trade offs and decisions across teams
- Working knowledge of AI features and how to design user friendly ML applications
- Experience mentoring designers and raising the quality bar across a product team.
You WILL NOT enjoy this role if
- You want pixel-perfect specs before starting; you’ll need to make judgment calls.
- You focus purely on visual polish and avoid thinking deeply about user flows and systems.
- You struggle when requirements are ambiguous; you’ll be expected to create clarity.
- You want a large design team to lean on; this is a high-ownership role where you set the bar. You don’t like being scrappy
- You need step-by-step instructions instead of proposing solutions and trade-offs.
About us
Founded in St. John’s, NL, trophi.ai is building industry-leading technology in eRacing and eSports. Today, we’re focused on AI coaching for gaming (F1 Series, Rocket League, Assetto Corsa, iRacing, etc.), and more, but our ambition is to build AI coaching for all sports, eSports and the real world, and help over a billion people realize their potential. Raised $12M from Tier 1 VCs such as Calm Ventures, and A16z
If you’re looking to work at a disruptive company and fundamentally change the future of sports and performance, welcome to trophi.ai.
Hybrid, 2-3 Days in Office
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