Posted last month
Performance Marketing Analyst
@ Martell Ventures
Kelowna, British Columbia
Overview
Martell Ventures is hiring a Performance Marketing Analyst in Kelowna, BC, on an in-office basis at $90,000 to $110,000 CAD base. The role owns measurement of paid, organic, email and CRM performance, from tracking and attribution to daily and weekly insights that drive spend, content and sales decisions. The posting requires 3+ years of marketing or growth analytics, hands-on HubSpot reporting, and Canadian work authorization.
Responsibilities:
- Build daily and weekly performance reporting across paid, email, organic and funnel
- Own attribution and tracking hygiene across HubSpot, ads platforms and UTMs
- Clean up CRM ownership, lifecycle stages and reporting gaps
- Build durable dashboards and views for leadership and teams
- Explain channel performance and recommend next actions
Requirements summary:
- 3+ years in performance, marketing or growth analytics
- Hands-on HubSpot or equivalent CRM reporting experience
- Strong Excel or Google Sheets skills
- Experience with Looker, Tableau, Power BI or similar BI tools
- Ability to work in person in Kelowna, BC with Canada work authorization
Tools & skills
Source and dates
Employer career site / ATS feed · greenhouse
- Employer posting date
- 2026-09-25
- First seen by our source
- 2026-10-08
- Source record updated
- 2026-10-10
These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.
Job details
| Seniority | Mid level |
| Department | Data & analytics |
| Experience | 3+ years |
| Travel | air: none · ground: none |
| Work setting | Office |
| Position | Mostly sitting |
| Physical demands | physical low · computer high |
| Languages | English |
Summary and details written by AI from the posting; the employer’s posting is the authority.
Martell Ventures
Saved company profile
Historical company information from a saved The Jobs API profile (LinkedIn/Crunchbase fields). It is not live-verified; figures may have changed. Missing values remain unknown.
AI-first Software Incubator
Full company description
Founded by bestselling author and executive coach Dan Martell, our portfolio companies generate over $100M in annual revenue. We invest in, acquire, and scale promising AI-first SaaS businesses using proven frameworks that drive predictable growth. Martell Ventures combines hands-on operational expertise from multiple successful exits with a unique approach to business systemization. Our investment thesis focuses on sustainable growth models, founder support, and creating scalable value through technology. Working alongside Martell Media, our sister company that handles Dan's content and coaching initiatives, we provide portfolio companies access to battle-tested business frameworks and productivity systems that accelerate their development. For investment inquiries or partnership opportunities, contact us through our website.
- LinkedIn followers
- 1,002
- People associated on LinkedIn
- 6
- Reported office locations
- Kelowna, BC, CA
- Business categories
- Media and Entertainment
- Social Media
- Business Development
- SaaS
- Personal Development
- Other recorded names
- Martell Ventures
- Profile identifies a recruitment agency
- No
- Reported total investment
- 0
Currency and observation date were not supplied; this is not a current valuation or a funding round.
Founded by bestselling author and executive coach Dan Martell, our portfolio companies generate over $100M in annual revenue. We invest in, acquire, and scale promising AI-first SaaS businesses using proven frameworks that drive predictable growth. Martell Ventures combines hands-on operational expertise from multiple successful exits with a unique approach to business systemization. Our investment thesis focuses…
| Field | Value |
|---|---|
| Industry | Software Development |
| Company size | 2-10 employees |
| Headquarters | Kelowna, BC |
| Organization type | Privately Held |
| Year founded | 2024 |
| Open jobs on Jobsy | 12 |
| View page |
Location: In-Office
Compensation: $90,000–$110,000 CAD base
About Martell Group
The Martell Group exists to build people, brands, and ventures that create meaningful impact. Across our four companies, we combine audience, operators, and execution to launch scalable products and empower ambitious leaders in Media, B2B SaaS, and AI.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we’re building a company that values leadership, growth, and simplicity, and we’re looking for people who live those values too.
Our goal is to attract world-class talent and align people where their impact is greatest. When you apply to Martell Group, you’ll automatically be considered for all open roles across our companies, not just the one you applied for.
About the Role
We are looking for a Performance Marketing Analyst who turns messy growth data into clear decisions for leadership, media, and revenue.
This is not a passive reporting seat. You own how we measure paid, organic, email, and CRM performance end to end, from clean tracking and attribution to daily/weekly insights that change what we spend, what we publish, and what we sell. You will sit at the intersection of growth, media, and revenue, and you will be expected to both analyze and improve the measurement system itself (HubSpot, UTMs, funnel tagging, dashboard hygiene).
If you're a market data analyst that love digging into numbers, spotting what’s broken in the data, and translating insights into actions the team can run the same day, this role is for you.
What You’ll Own
Performance Reporting & Insights
- Build and run daily/weekly performance reporting for paid ads, email, organic, and funnel conversion (spend, CPL/CPDM, ROAS, leads, calls booked, attributed revenue, closed-won).
- Surface trends, anomalies, and recommendations, not just snapshots, so leaders can act fast.
- Partner with Growth, Media, and Revenue to explain why numbers moved and what to do next.
Measurement, Attribution & Data Hygiene
- Own attribution and tracking hygiene across HubSpot, ads platforms, UTMs, Bitly/link systems, and landing pages.
- Design and maintain tagging structures so we can answer: where did this lead come from, what content drove it, and what closed won.
- Clean up CRM ownership, lifecycle stages, and reporting gaps that block accurate revenue attribution.
- Build durable dashboards and views others can use, not one-off spreadsheets that only you understand.
Cross-Functional Performance Support
- Support demand gen / paid and organic teams with experiment readouts and channel performance.
- Help media understand which content and CTAs drive qualified pipeline and revenue.
- Ad-hoc analysis for leadership (book launch, campaign pushes, channel bets) with clear recommendations.
Required
- 3+ years in performance analytics, marketing analytics, growth analytics, or a closely related data/insights role.
- Proven experience turning multi-channel marketing and CRM data into leadership-ready insights.
- Hands-on HubSpot (or equivalent CRM) reporting experience, workflows, properties, attribution, and data cleanup, not just exporting CSVs.
- Strong Excel/Google Sheets; comfort with BI/dashboards (Looker, Tableau, Power BI, HubSpot reporting, or similar).
- Ability to diagnose broken tracking (UTMs, pixels, form tagging, source/medium gaps) and fix it with operators.
- Clear written communication. You can ship a daily performance update leaders actually read.
- Comfortable in a high-pace, in-person environment where numbers drive decisions the same day.
- Ability to work in-person in Kelowna, BC. Canada work authorization required.
Preferred
- Experience in high-growth startups, creator/media brands, coaching/education, or B2B SaaS.
- Paid media analytics (Meta, Google, etc.) including spend, CPL, ROAS, and funnel quality.
- Email marketing performance analysis (open, click, CTR, acquisition source mix).
- SQL or light scripting for deeper pulls.
- Prior ownership of a measurement system you built or rebuilt from fragmented tools.
Why This Role Matters
Accurate measurement is how we scale paid, content, and revenue without guessing. The person in this seat makes the whole company smarter, every day.
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