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Posted 8 days ago

Territory Sales Manager, On-Premise - Niagara/Hamilton (United Division)

@ Breakthru Beverage Canada Inc

Hamilton, Ontario

Full-time3+ years experience
Apply now
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Overview

Breakthru Beverage Canada is hiring a full-time Territory Sales Manager for on-premise accounts in Niagara and Hamilton, following the QEW. The role builds relationships with bars, restaurants and retailers, promotes wine and spirits brands, and hits volume and distribution targets. The posting states a salary of $60,000 to $65,000, a corporate bonus, a car allowance with fuel card, and company-paid benefits.

Responsibilities:

  • Manage territory coverage and daily, weekly and quarterly planning
  • Build and grow on- and off-premise account relationships
  • Conduct product tastings and staff education sessions
  • Execute sales calls using the structured call methodology
  • Report on competitive activity and new account prospects

Requirements summary:

  • Bachelor's degree required
  • 3 or more years of selling experience in FMCG
  • Sound knowledge of wine and spirits sales and marketing
  • Knowledge of Liquor Board regulations and market trends
  • Excellent negotiation, influencing and communication skills
  • Proficient MS Office skills

Tools & skills

Benefits mentioned

Retirement plan
Source and dates

Employer career site / ATS feed · workday

Employer posting date
2026-10-29
First seen by our source
2026-10-30
Source record updated
2026-10-30

These dates describe the source record, not a live verification that the employer is still hiring. Check the original posting.

Job details

SeniorityMid level
DepartmentSales
Experience3+ years
Hours per week40 (estimated)
Travelair: none · ground: moderate
Work settingClient sites, Vehicle
PositionOn the move
Physical demandsphysical low · computer moderate
LanguagesEnglish
EducationBachelor’s degree (required)
Perks mentionedRetirement plan, Performance bonus, Home office allowance

Summary and details written by AI from the posting; the employer’s posting is the authority.

Breakthru Beverage Canada Inc

FieldValue
Open jobs on Jobsy6
Job description

Are you a current Associate? To be considered, you must submit your application through the internal Career Portal (Jobs Hub). Click here to access.

Time Type:

Full time

Job Family Group:

Sales

Job Description Summary:

Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Pump House and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values. With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.

As a Territory Manager, you will be responsible for meeting or exceeding pre-determined service expectations while promoting product and fulfilling route management objectives. Through excellent execution you will achieve volume targets, market share, brand equity and grow brand distribution with the right brands in the right accounts in your assigned territory.

Territory: Following the QEW from Hamilton to Niagara.

Job Description:

Responsibilities

  • Manage territory coverage to ensure excellent execution.
  • Effectively plan on a daily, weekly or monthly/quarterly basis, with quota and distribution objectives
  • Maintain and grow existing volume and distribution by building credible and long term relationships with ON and/or OFF Premise accounts.
  • Manage assigned budget as required.
  • Conduct Product tasting and education sessions
  • Execute sales calls using the company’s Structured Call methodology.
  • Report on competitive activities within the territory and offer constructive suggestions
  • Prospects, quantifies, and qualifies new accounts to determine potential fit with brand portfolio.
  • Provides product and brand marketing knowledge through sales aides and staff training seminars.
  • Work with supplier representatives and members of management in the field to promote sales
  • Service and improve the marketability of our products through shelf management, display position and frequency, concept selling and price point management.
  • Ensure distribution of brands in key purchasing areas of account.
  • Other duties, as assigned by the jobholder’s supervisor, may also be required

Qualifications

  • Bachelor’s degree required
  • 3 or more years’ selling experience in Fast Moving Consumer Goods environment.
  • Strong organizational and multi-tasking capabilities
  • Excellent communication skills: verbal, listening and written
  • Demonstrate sound judgment and problem-solving skill
  • Excellent Negotiation and Influencing Skills
  • Sound knowledge of the sale and marketing of wine & spirit
  • Strong interpersonal and analytical skills
  • Proficient MS Office skills
  • Knowledge of Liquor Board Regulations, market trends and competition

This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.


Salary and Benefits Statement:

Salary: $60,000 - $65,000

Corporate Bonus

Car Allowance + Fuel Card

Cellphone + Home Internet Reimbursement

Company Paid Benefits

Pension Plan

-

This posting is for an existing vacancy

-

Breakthru Beverage Canada is committed to providing equal opportunity and accessibility in its recruitment process. If you are selected for further consideration and require accommodation to participate in this recruitment process, please advise your Talent Acquisition Representative.

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