Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation. Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to…
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Full company description
Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation.
Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to visualizing data in insightful dashboards.
With Improvado, it’s easy to track the performance of your cross-channel efforts, calculate complex metrics such as CLV or CAC, attribute revenue to touchpoints, and recreate customer journeys.
Want to learn more? Schedule a demo at www.improvado.io.
LinkedIn followers
20,541
People associated on LinkedIn
103
Reported office locations
3919 30th St, San Diego, California 92104, US
Business categories
Data Integration
Software
Predictive Analytics
Marketing
Database
Advertising
Other recorded names
Improvado
Specialties
All-In-One Reporting Platform
Marketing Performance
Visualization
ETL
Google Data Studio
Digital Media
Looker
iPaaS
Business Intelligence
Dashboards
Social Media
Paid Advertising
Analytics
Growth Marketing
Growth Hacking
AI
Marketing Analytics
Data Extraction
Data Transformation
and Marketing Reporting
Profile identifies a recruitment agency
No
Reported total investment
30,000,000
Currency and observation date were not supplied; this is not a current valuation or a funding round.
Industry
Software Development
Size
51-200 employees
Headquarters
San Diego, California
Organization type
Privately Held
Year founded
2015
Specialties
All-In-One Reporting PlatformMarketing PerformanceVisualizationETLGoogle Data StudioDigital MediaLookeriPaaSBusiness IntelligenceDashboards
Improvado has 2 open jobs in Canada as of November 6, 2026.
4+ YOECandidates need 4 to 8 years in product marketing or a related blend such as marketing analytics, sales engineering or data product management. They need working knowledge of marketing measurement and data infrastructure, and B2B SaaS experience selling to marketing or data buyers. Clear, evidence-based writing for skeptical technical buyers is essential.
3+ YOECandidates need 3+ years of SEO or website optimization work with measurable results, strong technical SEO skills, and hands-on GEO or AI search experience. They should be strong in GA4, Search Console, dashboard tools and SEO software, and able to work US East Coast hours.
Google Search Console, GA4, Looker Studio, Superset, Ahrefs, Semrush